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Is Williamsburg the Most Underrated Golf Destination in America?

More than a dozen championship courses, legendary designers, great resorts, and plenty to do after 18 holes make a compelling case.

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How to Serve Great Cocktails Without Missing Your Own Party
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Featured Stories

What to Watch Before Nathan Fielder’s Elizabeth Holmes Documentary What to Watch Before Nathan Fielder’s Elizabeth Holmes Documentary
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What to Watch Before Nathan Fielder’s Elizabeth Holmes Documentary

Consider this your homework before You Can See Everything arrives October 16.

The Cool Shop The Cool Shop
What We're Buying
The Cool Shop

What I'm buying, wearing, and using, this week.

Inside the 35th Kentucky Bourbon Festival
Inside the 35th Kentucky Bourbon Festival
Travel
Inside the 35th Kentucky Bourbon Festival
By Lanny Fuller
5 Host Gifts That Will Get You Invited Back
Guides
5 Host Gifts That Will Get You Invited Back
By Cool Material
What to Watch Before Nathan Fielder’s Elizabeth Holmes Documentary
What to Watch Before Nathan Fielder’s Elizabeth Holmes Documentary
Videos
What to Watch Before Nathan Fielder’s Elizabeth Holmes Documentary

Consider this your homework before You Can See Everything arrives October 16.

The Cool Shop
The Cool Shop
What We're Buying
The Cool Shop

What I'm buying, wearing, and using, this week.

Inside the 35th Kentucky Bourbon Festival
Inside the 35th Kentucky Bourbon Festival
Travel
Inside the 35th Kentucky Bourbon Festival

Bourbon has never been bigger. And somehow, it still has secrets.

5 Host Gifts That Will Get You Invited Back
Guides
5 Host Gifts That Will Get You Invited Back

Hosting is a laborious and often thankless task. Be a better house guest with one of these gifts that go beyond the cliché bottle of wine.

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Editors' Picks

A curated selection of our favorite gear

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Travel
Travel

Puerto Vallarta Beyond the Beach: A Journey Through Art & Culture

The Future of Bourbon Is Behind This Door
The Future of Bourbon Is Behind This Door
2
Lifestyle
Lifestyle

The Future of Bourbon Is Behind This Door

Cool Party: Our End of Summer Hosting Guide
Cool Party: Our End of Summer Hosting Guide
3
Lifestyle
Lifestyle

Cool Party: Our End of Summer Hosting Guide

Wears My Beer: Duluth Trading Co. x Miller High Life Collection
Wears My Beer: Duluth Trading Co. x Miller High Life Collection
4
What We're Buying
What We're Buying

Wears My Beer: Duluth Trading Co. x Miller High Life Collection

Inside the 35th Kentucky Bourbon Festival
Inside the 35th Kentucky Bourbon Festival
5
Travel
Travel

Inside the 35th Kentucky Bourbon Festival

Cool Destination: The Ultimate Puerto Vallarta Guide
Cool Destination: The Ultimate Puerto Vallarta Guide
6
Travel
Travel

Cool Destination: The Ultimate Puerto Vallarta Guide

This Los Angeles-Based Microbrand Makes the Best Tool Watch Under $1,000
This Los Angeles-Based Microbrand Makes the Best Tool Watch Under $1,000
7
Watches
Watches

This Los Angeles-Based Microbrand Makes the Best Tool Watch Under $1,000

Cool Party: Our End of Summer Hosting Guide
Cool Party: Our End of Summer Hosting Guide
8
Lifestyle
Lifestyle

Cool Party: Our End of Summer Hosting Guide

Finding Nature and Nurture in Puerto Vallarta
Finding Nature and Nurture in Puerto Vallarta
9
Travel
Travel

Finding Nature and Nurture in Puerto Vallarta

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10
What We're Buying
What We're Buying

The Summer Edit: 10 Pieces That Make Getting Dressed Ridiculously Easy

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The Latest

Home
Nerf Blasters That Shoot 70 MPH

Nerf, the greatest weapon of office and child warfare, is back with a new line of blasters that elevate the foam projectile experience to the level of airsoft or paintball. The new Rival line only includes two new guns at this time, but Apollo and Zeus are both pretty awesome…

By Cooper Fleishman
rival1
Gear
The Aperture Universal Wrench Is Inspired by a Camera Lens

There are a number of wrenches described as "universal." Most of the time, that means you're actually just getting a bunch of smaller wrenches or sockets built onto either side of a handle. Using the functionality of a camera aperture as his ideation starting point, Seattle-based designer Jordan Steranka has…

By Cooper Fleishman
ape1
Transportation
The Onean Electric Jet Board Lets You Surf Without Waves

Strapping engines to things that weren't originally designed to have engines is something of an American pastime, but a little company based in the Basque Country of the western Pyrenees has taken it to a new level with their jet boards. Rather than the more traditional wave power surfers use…

By Cooper Fleishman
surf1
Fashion
Weekly Style Finds

Sifting through menswear trends and labels is too much for the average guy. Why spend your day researching when you know 99% of the things you’d find you’d never wear? A better option: Weekly Style Finds. Each week we’ll bring you some of our favorite new items and interesting articles…

By Mike Newman
contino2
Travel
The Minimal Japanese Airport Terminal

If you're flying to Tokyo, it doesn't matter if you land at Haneda or Narita, both can be fairly chaotic. However, perhaps there's a bit of hope for the latter thanks to the work of Nikken Sekkei, a Japanese architecture studio. The team redid one of the terminals for about half of…

By Mike Newman
port1