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Tools
Build the Perfect Bonfire with the Best Gear for the Great Outdoors

Build the Perfect Bonfire with the Best Gear for the Great Outdoors

From the right axe to the perfect sipping whiskey and a proper outdoor speaker, a night under the stars awaits.

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What We're Buying
Black Book: 12 Products Our Editors Loved in September 2026
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partner
Is Williamsburg the Most Underrated Golf Destination in America?
Our Picks

Featured Stories

The Cool Shop The Cool Shop
What We're Buying
The Cool Shop

What I'm buying, wearing, and using, this week.

The Future of Bourbon Is Behind This Door The Future of Bourbon Is Behind This Door
Lifestyle
The Future of Bourbon Is Behind This Door

Bourbon has spent the last decade getting bigger, older, and more expensive. What happens next?

Inside the 35th Kentucky Bourbon Festival
Inside the 35th Kentucky Bourbon Festival
Travel
Inside the 35th Kentucky Bourbon Festival
By Lanny Fuller
5 Host Gifts That Will Get You Invited Back
Guides
5 Host Gifts That Will Get You Invited Back
By Cool Material
The Cool Shop
The Cool Shop
What We're Buying
The Cool Shop

What I'm buying, wearing, and using, this week.

The Future of Bourbon Is Behind This Door
The Future of Bourbon Is Behind This Door
Lifestyle
The Future of Bourbon Is Behind This Door

Bourbon has spent the last decade getting bigger, older, and more expensive. What happens next?

Inside the 35th Kentucky Bourbon Festival
Inside the 35th Kentucky Bourbon Festival
Travel
Inside the 35th Kentucky Bourbon Festival

Bourbon has never been bigger. And somehow, it still has secrets.

5 Host Gifts That Will Get You Invited Back
Guides
5 Host Gifts That Will Get You Invited Back

Hosting is a laborious and often thankless task. Be a better house guest with one of these gifts that go beyond the cliché bottle of wine.

Steals

The best deals and offers on the web

Editors' Picks

A curated selection of our favorite gear

Must-Reads

Our team’s top picks

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Travel
Travel

Puerto Vallarta Beyond the Beach: A Journey Through Art & Culture

The Cool Material 2026 Fall Style Guide
The Cool Material 2026 Fall Style Guide
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What We're Buying
What We're Buying

The Cool Material 2026 Fall Style Guide

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Partner
Partner

How to Serve Great Cocktails Without Missing Your Own Party

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What We're Buying
What We're Buying

A Better Way to Bring the Shade

My Blind Date With Victoria at the Presidents Cup
My Blind Date With Victoria at the Presidents Cup
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Lifestyle
Lifestyle

My Blind Date With Victoria at the Presidents Cup

Cool Destination: The Ultimate Puerto Vallarta Guide
Cool Destination: The Ultimate Puerto Vallarta Guide
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Travel
Travel

Cool Destination: The Ultimate Puerto Vallarta Guide

This Los Angeles-Based Microbrand Makes the Best Tool Watch Under $1,000
This Los Angeles-Based Microbrand Makes the Best Tool Watch Under $1,000
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Watches
Watches

This Los Angeles-Based Microbrand Makes the Best Tool Watch Under $1,000

Cool Party: Our End of Summer Hosting Guide
Cool Party: Our End of Summer Hosting Guide
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Lifestyle
Lifestyle

Cool Party: Our End of Summer Hosting Guide

Finding Nature and Nurture in Puerto Vallarta
Finding Nature and Nurture in Puerto Vallarta
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Travel
Travel

Finding Nature and Nurture in Puerto Vallarta

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What We're Buying
What We're Buying

The Summer Edit: 10 Pieces That Make Getting Dressed Ridiculously Easy

From Our Partners

The Latest

Transportation
The Ducati Scrambler Returns After 40 Years

Well, hello there old friend. After 40 years,  Ducati has slapped the Scrambler name back on one of their bikes. The 2015 Ducati Scrambler is a modern version of the bike from the '60s and '70s that blends a retro feel with a bit of a contemporary design. Available in four different…

By Mike Newman
duc2
Clothing
Chrome WARM Collection Is Insulated & Reversible

If all of the different cool pieces of gear from Chrome have anything in common, it's that they're all built to take a beating. The new WARM collection is designed in kind, but it beefs up previous clothing offerings from the brand with a few new key features. Most importantly,…

By Cooper Fleishman
chrom3
Videos
Nixie – The First Wearable Camera That Can Fly

If you're saving wrist space for the Apple Watch, you might have to free up the other wrist for Nixie. Nixie is the first wearable camera that can fly, and it can be carried around strapped to your wrist just like a watch. When you take it off, it unfolds…

By Mike Newman
wearablecamthumb
Accessories
DIY: Tool Roll

Doing It Yourself isn’t always the easiest or cheapest option, but odds are you won’t find anything more satisfying than finishing a DIY project with your own two hands. Each week, we’re going to showcase one cool DIY project tutorial from around the web. Whether we're talking about screw drivers…

By Cooper Fleishman
diytool1
Fashion
Hand-Forged Accessories From Studebaker Metals

Michael Studebaker enjoys making things the old-fashioned way. From his basement in Pittsburgh, he crafts metal jewelry, grooming gear, and trinkets by hand, all of which seem dripping with old school charm. With a classically hard-working city as a backdrop, Studebaker Metals is like a throwback to a forgotten time…

By Mike Newman
handforge1