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Tools
Build the Perfect Bonfire with the Best Gear for the Great Outdoors

Build the Perfect Bonfire with the Best Gear for the Great Outdoors

From the right axe to the perfect sipping whiskey and a proper outdoor speaker, a night under the stars awaits.

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What We're Buying
Black Book: 12 Products Our Editors Loved in September 2026
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partner
Is Williamsburg the Most Underrated Golf Destination in America?
Our Picks

Featured Stories

The Cool Shop The Cool Shop
What We're Buying
The Cool Shop

What I'm buying, wearing, and using, this week.

The Future of Bourbon Is Behind This Door The Future of Bourbon Is Behind This Door
Lifestyle
The Future of Bourbon Is Behind This Door

Bourbon has spent the last decade getting bigger, older, and more expensive. What happens next?

Inside the 35th Kentucky Bourbon Festival
Inside the 35th Kentucky Bourbon Festival
Travel
Inside the 35th Kentucky Bourbon Festival
By Lanny Fuller
5 Host Gifts That Will Get You Invited Back
Guides
5 Host Gifts That Will Get You Invited Back
By Cool Material
The Cool Shop
The Cool Shop
What We're Buying
The Cool Shop

What I'm buying, wearing, and using, this week.

The Future of Bourbon Is Behind This Door
The Future of Bourbon Is Behind This Door
Lifestyle
The Future of Bourbon Is Behind This Door

Bourbon has spent the last decade getting bigger, older, and more expensive. What happens next?

Inside the 35th Kentucky Bourbon Festival
Inside the 35th Kentucky Bourbon Festival
Travel
Inside the 35th Kentucky Bourbon Festival

Bourbon has never been bigger. And somehow, it still has secrets.

5 Host Gifts That Will Get You Invited Back
Guides
5 Host Gifts That Will Get You Invited Back

Hosting is a laborious and often thankless task. Be a better house guest with one of these gifts that go beyond the cliché bottle of wine.

Steals

The best deals and offers on the web

Editors' Picks

A curated selection of our favorite gear

Must-Reads

Our team’s top picks

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Travel
Travel

Puerto Vallarta Beyond the Beach: A Journey Through Art & Culture

The Cool Material 2026 Fall Style Guide
The Cool Material 2026 Fall Style Guide
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What We're Buying
What We're Buying

The Cool Material 2026 Fall Style Guide

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Partner
Partner

How to Serve Great Cocktails Without Missing Your Own Party

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What We're Buying
What We're Buying

A Better Way to Bring the Shade

My Blind Date With Victoria at the Presidents Cup
My Blind Date With Victoria at the Presidents Cup
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Lifestyle
Lifestyle

My Blind Date With Victoria at the Presidents Cup

Cool Destination: The Ultimate Puerto Vallarta Guide
Cool Destination: The Ultimate Puerto Vallarta Guide
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Travel
Travel

Cool Destination: The Ultimate Puerto Vallarta Guide

This Los Angeles-Based Microbrand Makes the Best Tool Watch Under $1,000
This Los Angeles-Based Microbrand Makes the Best Tool Watch Under $1,000
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Watches
Watches

This Los Angeles-Based Microbrand Makes the Best Tool Watch Under $1,000

Cool Party: Our End of Summer Hosting Guide
Cool Party: Our End of Summer Hosting Guide
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Lifestyle
Lifestyle

Cool Party: Our End of Summer Hosting Guide

Finding Nature and Nurture in Puerto Vallarta
Finding Nature and Nurture in Puerto Vallarta
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Travel
Travel

Finding Nature and Nurture in Puerto Vallarta

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What We're Buying
What We're Buying

The Summer Edit: 10 Pieces That Make Getting Dressed Ridiculously Easy

From Our Partners

The Latest

Gear
The Weather Station

When trying to determine the "feel" of the weather for the day, we like to use the goldilocks principle when it comes to temperature and humidity. The fine folks at Best Made Co. clearly get it because they've created a brass-bodied, German-made Weather Station that will accurately predict comfort zones…

By Cooper Fleishman
weather1
Features
The Rise of Irish Whiskey

Irish whiskey is the fastest growing category in spirits. It’s growing faster than scotch, faster than vodka and faster than bourbon. “Consumers love its accessibility, and they love the fact that it’s different from all the more predictable whiskies,” says John Quinn, the Tullamore D.E.W. Global Brand Ambassador. It hasn’t…

By Christopher Osburn
whiskeyheader
Tech
BLOCKS Is the Smartwatch You Can Customize

As smartwatches slowly seep into the mainstream, it won't be long until your timepiece is the same as the one your aunt is wearing. For a smartwatch designed just for you, not the average person, there's BLOCKS. The smartwatch, which just launched on Kickstarter, features a customizable band composed of…

By Mike Newman
blocks3
Gear
The Last Razor You’ll Ever Buy

When you make a claim that you're creating the best of anything you better be able to back it up. OneBlade is "The best razor on Earth. Period." and based on what we've seen so far, they're putting their money where their mouth is. Inspired by a shave that Porter…

By Cooper Fleishman
oneblade
Food
Not Your Father’s Ginger Ale

Not Your Father's Root Beer, the beer/root beer hybrid from Small Town Brewery, became somewhat of a phenomenon this past year. We mean, it's a 5.9% ABV beverage that tastes just like root beer—what's not to love? To follow up on its success, Small Town Brewery is launching Not Your…

By Mike Newman
ginger1