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Tools
Build the Perfect Bonfire with the Best Gear for the Great Outdoors

Build the Perfect Bonfire with the Best Gear for the Great Outdoors

From the right axe to the perfect sipping whiskey and a proper outdoor speaker, a night under the stars awaits.

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What We're Buying
Black Book: 12 Products Our Editors Loved in September 2026
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partner
Is Williamsburg the Most Underrated Golf Destination in America?
Our Picks

Featured Stories

The Cool Shop The Cool Shop
What We're Buying
The Cool Shop

What I'm buying, wearing, and using, this week.

The Future of Bourbon Is Behind This Door The Future of Bourbon Is Behind This Door
Lifestyle
The Future of Bourbon Is Behind This Door

Bourbon has spent the last decade getting bigger, older, and more expensive. What happens next?

Inside the 35th Kentucky Bourbon Festival
Inside the 35th Kentucky Bourbon Festival
Travel
Inside the 35th Kentucky Bourbon Festival
By Lanny Fuller
5 Host Gifts That Will Get You Invited Back
Guides
5 Host Gifts That Will Get You Invited Back
By Cool Material
The Cool Shop
The Cool Shop
What We're Buying
The Cool Shop

What I'm buying, wearing, and using, this week.

The Future of Bourbon Is Behind This Door
The Future of Bourbon Is Behind This Door
Lifestyle
The Future of Bourbon Is Behind This Door

Bourbon has spent the last decade getting bigger, older, and more expensive. What happens next?

Inside the 35th Kentucky Bourbon Festival
Inside the 35th Kentucky Bourbon Festival
Travel
Inside the 35th Kentucky Bourbon Festival

Bourbon has never been bigger. And somehow, it still has secrets.

5 Host Gifts That Will Get You Invited Back
Guides
5 Host Gifts That Will Get You Invited Back

Hosting is a laborious and often thankless task. Be a better house guest with one of these gifts that go beyond the cliché bottle of wine.

Steals

The best deals and offers on the web

Editors' Picks

A curated selection of our favorite gear

Must-Reads

Our team’s top picks

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Travel
Travel

Puerto Vallarta Beyond the Beach: A Journey Through Art & Culture

The Cool Material 2026 Fall Style Guide
The Cool Material 2026 Fall Style Guide
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What We're Buying
What We're Buying

The Cool Material 2026 Fall Style Guide

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3
Partner
Partner

How to Serve Great Cocktails Without Missing Your Own Party

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What We're Buying
What We're Buying

A Better Way to Bring the Shade

My Blind Date With Victoria at the Presidents Cup
My Blind Date With Victoria at the Presidents Cup
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Lifestyle
Lifestyle

My Blind Date With Victoria at the Presidents Cup

Cool Destination: The Ultimate Puerto Vallarta Guide
Cool Destination: The Ultimate Puerto Vallarta Guide
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Travel
Travel

Cool Destination: The Ultimate Puerto Vallarta Guide

This Los Angeles-Based Microbrand Makes the Best Tool Watch Under $1,000
This Los Angeles-Based Microbrand Makes the Best Tool Watch Under $1,000
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Watches
Watches

This Los Angeles-Based Microbrand Makes the Best Tool Watch Under $1,000

Cool Party: Our End of Summer Hosting Guide
Cool Party: Our End of Summer Hosting Guide
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Lifestyle
Lifestyle

Cool Party: Our End of Summer Hosting Guide

Finding Nature and Nurture in Puerto Vallarta
Finding Nature and Nurture in Puerto Vallarta
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Travel
Travel

Finding Nature and Nurture in Puerto Vallarta

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What We're Buying
What We're Buying

The Summer Edit: 10 Pieces That Make Getting Dressed Ridiculously Easy

From Our Partners

The Latest

Gear
Word. Dot Grid Pocket Notebooks

When we launched Word. Notebooks a few years ago, we came up with a unique bullet point organizational system that has been helping people all over the world keep their to-do lists cleaner, their notes better organized and their pocket notebook from looking like something that requires a Ph.D in…

By Cooper Fleishman
worddotgrid1
Entertainment
James Bond Cars

It’s no secret that the always suave and debonair Commander Bond gets around in vehicles worthy of his pedigree. And while Daniel Craig and Aston Martin seemingly go together like peas in a pod, the timeline of Bond vehicles is as varied as the actors portraying the role. Now with James…

By Kevin McCauley
bondcars
Home
Own Soldier Mountain Ski Resort

Founded in 1947 by two friends watching nearby Olympic Team Tryouts, Soldier Mountain Ski Area has 1,150 acres of variable terrain including: a terrain park, glades, bowls and tree skiing. It also happens to be the only cat skiing operation (think backcountry, one step below heliskiing) in South-Central Idaho. In…

By Cooper Fleishman
ski1
Home
Modern Cornhole Is Perfect for the Indoors

Cornhole—aka Tailgate, bean bag toss, dadhole, Baggo, doghouse or Bags (according to Wikipedia, those are all the names)—is a fantastic competitive drinking game that's fun for everyone and good for just about everywhere... except inside. If you want to throw some bags in the restaurant, office, family room, dorm hallway…

By Cooper Fleishman
cornhole1
Entertainment
Book of Things Better Than Boobs

The Eiffel Tower all lit up? Nah. That first cup of coffee on a lazy Sunday morning? Not really. A good beer, a gut-busting sandwich, and an afternoon nap? Closer, but still not there. This is how we imagine Clint Thrust going about creating Book of Things Better Than Boobs. And…

By Mike Newman
book-better-than-boobs