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Transportation
2026 Ford Bronco Outer Banks is More Civilized, But No Less Capable

2026 Ford Bronco Outer Banks is More Civilized, But No Less Capable

The Outer Banks brings commuting comfort to Ford’s off-road icon without sanding away its personality.

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What We're Buying
Black Book: 12 Products Our Editors Loved in September 2026
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partner
Is Williamsburg the Most Underrated Golf Destination in America?
Our Picks

Featured Stories

The Cool Shop The Cool Shop
What We're Buying
The Cool Shop

What I'm buying, wearing, and using, this week.

The Future of Bourbon Is Behind This Door The Future of Bourbon Is Behind This Door
Lifestyle
The Future of Bourbon Is Behind This Door

Bourbon has spent the last decade getting bigger, older, and more expensive. What happens next?

Inside the 35th Kentucky Bourbon Festival
Inside the 35th Kentucky Bourbon Festival
Travel
Inside the 35th Kentucky Bourbon Festival
By Lanny Fuller
5 Host Gifts That Will Get You Invited Back
Guides
5 Host Gifts That Will Get You Invited Back
By Cool Material
The Cool Shop
The Cool Shop
What We're Buying
The Cool Shop

What I'm buying, wearing, and using, this week.

The Future of Bourbon Is Behind This Door
The Future of Bourbon Is Behind This Door
Lifestyle
The Future of Bourbon Is Behind This Door

Bourbon has spent the last decade getting bigger, older, and more expensive. What happens next?

Inside the 35th Kentucky Bourbon Festival
Inside the 35th Kentucky Bourbon Festival
Travel
Inside the 35th Kentucky Bourbon Festival

Bourbon has never been bigger. And somehow, it still has secrets.

5 Host Gifts That Will Get You Invited Back
Guides
5 Host Gifts That Will Get You Invited Back

Hosting is a laborious and often thankless task. Be a better house guest with one of these gifts that go beyond the cliché bottle of wine.

Steals

The best deals and offers on the web

Editors' Picks

A curated selection of our favorite gear

Must-Reads

Our team’s top picks

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Travel
Travel

Puerto Vallarta Beyond the Beach: A Journey Through Art & Culture

The Cool Material 2026 Fall Style Guide
The Cool Material 2026 Fall Style Guide
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What We're Buying
What We're Buying

The Cool Material 2026 Fall Style Guide

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3
Partner
Partner

How to Serve Great Cocktails Without Missing Your Own Party

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4
What We're Buying
What We're Buying

A Better Way to Bring the Shade

My Blind Date With Victoria at the Presidents Cup
My Blind Date With Victoria at the Presidents Cup
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Lifestyle
Lifestyle

My Blind Date With Victoria at the Presidents Cup

Cool Destination: The Ultimate Puerto Vallarta Guide
Cool Destination: The Ultimate Puerto Vallarta Guide
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Travel
Travel

Cool Destination: The Ultimate Puerto Vallarta Guide

This Los Angeles-Based Microbrand Makes the Best Tool Watch Under $1,000
This Los Angeles-Based Microbrand Makes the Best Tool Watch Under $1,000
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Watches
Watches

This Los Angeles-Based Microbrand Makes the Best Tool Watch Under $1,000

Cool Party: Our End of Summer Hosting Guide
Cool Party: Our End of Summer Hosting Guide
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Lifestyle
Lifestyle

Cool Party: Our End of Summer Hosting Guide

Finding Nature and Nurture in Puerto Vallarta
Finding Nature and Nurture in Puerto Vallarta
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Travel
Travel

Finding Nature and Nurture in Puerto Vallarta

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What We're Buying
What We're Buying

The Summer Edit: 10 Pieces That Make Getting Dressed Ridiculously Easy

From Our Partners

The Latest

Videos
Seiko ‘Art of Time’

If you ever participated in a Science Fair, you're probably familiar with the Rube Goldberg machine. Seiko's recent Japanese ad "Art of Time" uses over 1,000 watch components, three watchmakers, a song written by Seiko employees and an absurdly complex design to create one of the most stunning visuals we've…

By Cooper Fleishman
seiko-the-art-of-time
Home
UX4 DIY Furniture Kit

SWENYO, a new home goods company, has partnered with DIY expert Ben Uyeda (the guy behind the Concrete + Iron Pipe Bar Table and the Pipe Bench that we told you about before) to create the UX4, a unique set of steel brackets that allows you to turn 2x4s into…

By Cooper Fleishman
UX4-furnature-kit-1
Features
The 8 Best Tactical Flashlights

A tactical flashlight is one of the best, most useful things you can carry on a daily basis. Not only can it be used to illuminate dark paths, hard-to-see keyholes, and other late night mysteries, but it is one of the best self-defense tools you can have. Unlike knives or other…

By Mike Newman
8BestTacticalFlashlights
Gear
Cotter Keychain

There was a day, many years ago, when someone decided to adopt the standard climbing carabiner as a keychain. Practically, it made a lot of sense. But not long after, belt loops everywhere had the simple device hanging from them. If you’re looking for something a little sharper that isn’t…

By Mike Newman
cotter-keychain-shop-1
Gear
Melina Is a Tent You Can Wear as a Backpack

Designed to give wearers the ability to create their own personal space in an urban environment, David Shatz's Melina is a backpack that transforms into a single person tent using a clever accordion-style folding mechanism. Details about the project are scarce, but we do know that it was produced "under…

By Cooper Fleishman
MelinaIsaTentYouCanWearasaBackpack1