Skip to Content
Gear & Tech
Travel
Watches
Fashion
Lifestyle
Guides
steals

Get the Cool Material Newsletter

Insider recommendations, the best deals, and the most unique products & experiences, delivered right to your inbox.

Subcribe
Tools
Build the Perfect Bonfire with the Best Gear for the Great Outdoors

Build the Perfect Bonfire with the Best Gear for the Great Outdoors

From the right axe to the perfect sipping whiskey and a proper outdoor speaker, a night under the stars awaits.

1
What We're Buying
Black Book: 12 Products Our Editors Loved in September 2026
1
partner
Is Williamsburg the Most Underrated Golf Destination in America?
Our Picks

Featured Stories

The Cool Shop The Cool Shop
What We're Buying
The Cool Shop

What I'm buying, wearing, and using, this week.

The Future of Bourbon Is Behind This Door The Future of Bourbon Is Behind This Door
Lifestyle
The Future of Bourbon Is Behind This Door

Bourbon has spent the last decade getting bigger, older, and more expensive. What happens next?

Inside the 35th Kentucky Bourbon Festival
Inside the 35th Kentucky Bourbon Festival
Travel
Inside the 35th Kentucky Bourbon Festival
By Lanny Fuller
5 Host Gifts That Will Get You Invited Back
Guides
5 Host Gifts That Will Get You Invited Back
By Cool Material
The Cool Shop
The Cool Shop
What We're Buying
The Cool Shop

What I'm buying, wearing, and using, this week.

The Future of Bourbon Is Behind This Door
The Future of Bourbon Is Behind This Door
Lifestyle
The Future of Bourbon Is Behind This Door

Bourbon has spent the last decade getting bigger, older, and more expensive. What happens next?

Inside the 35th Kentucky Bourbon Festival
Inside the 35th Kentucky Bourbon Festival
Travel
Inside the 35th Kentucky Bourbon Festival

Bourbon has never been bigger. And somehow, it still has secrets.

5 Host Gifts That Will Get You Invited Back
Guides
5 Host Gifts That Will Get You Invited Back

Hosting is a laborious and often thankless task. Be a better house guest with one of these gifts that go beyond the cliché bottle of wine.

Steals

The best deals and offers on the web

Editors' Picks

A curated selection of our favorite gear

Must-Reads

Our team’s top picks

1
1
Travel
Travel

Puerto Vallarta Beyond the Beach: A Journey Through Art & Culture

The Cool Material 2026 Fall Style Guide
The Cool Material 2026 Fall Style Guide
2
What We're Buying
What We're Buying

The Cool Material 2026 Fall Style Guide

1
3
Partner
Partner

How to Serve Great Cocktails Without Missing Your Own Party

1
4
What We're Buying
What We're Buying

A Better Way to Bring the Shade

My Blind Date With Victoria at the Presidents Cup
My Blind Date With Victoria at the Presidents Cup
5
Lifestyle
Lifestyle

My Blind Date With Victoria at the Presidents Cup

Cool Destination: The Ultimate Puerto Vallarta Guide
Cool Destination: The Ultimate Puerto Vallarta Guide
6
Travel
Travel

Cool Destination: The Ultimate Puerto Vallarta Guide

This Los Angeles-Based Microbrand Makes the Best Tool Watch Under $1,000
This Los Angeles-Based Microbrand Makes the Best Tool Watch Under $1,000
7
Watches
Watches

This Los Angeles-Based Microbrand Makes the Best Tool Watch Under $1,000

Cool Party: Our End of Summer Hosting Guide
Cool Party: Our End of Summer Hosting Guide
8
Lifestyle
Lifestyle

Cool Party: Our End of Summer Hosting Guide

Finding Nature and Nurture in Puerto Vallarta
Finding Nature and Nurture in Puerto Vallarta
9
Travel
Travel

Finding Nature and Nurture in Puerto Vallarta

1
10
What We're Buying
What We're Buying

The Summer Edit: 10 Pieces That Make Getting Dressed Ridiculously Easy

From Our Partners

The Latest

Audio
Sony PIIQ Headphones

When was the last time you seriously considered buying a Sony product? Generally you have no choice but to buy stuff from the big guys *cough* Apple *cough* but Sony has been relatively quiet in the consumer electronics market as of late. Fortunately for us, this time it was for…

By Cooper Fleishman
Sony PIIQ Headphones
Entertainment
Puma Chalk Ping Pong Table

We know what you're thinking. Yes, at first glance it does look like IKEA made a treadmill. This isn't necessarily a bad thing, assuming you're hardcore enough to drink beer while exercising the way the kings did  - with ping pong. The fact that it's basically a giant chalkboard means…

By Cooper Fleishman
Puma Chalk Ping Pong Table
The Roundup
Monsterbike

It's the most brutal bike you'll ever see...

By Tim Jacobsen
video-Monsterbike-th
Fashion
May 28th Architect Watches

If you want something done right, do it yourself. Famous idiom, one of Gary Oldman's only memorable lines from Fifth Element, and Agni Tilla's feeling about watches. Instead of just bitching about the lack of completely unique men's watches (like most of us do) she went all Frank Lloyd Wright…

By Cooper Fleishman
May 28th Architect Watches
Clothing
Penfield Campbell

When was the last time you left your place to head somewhere important like work the bar only to be trapped in a rainstorm without an umbrella. You can curse the gods all you want, but that's not going to give you back the fifteen minutes you spent moussing your…

By Cooper Fleishman
Penfield Campbell