Skip to Content
Gear
Tech
Watches
Fashion
Lifestyle
Guides
steals

Get the Cool Material Newsletter

Insider recommendations, the best deals, and the most unique products & experiences, delivered right to your inbox.

Subcribe

Watches

The best in watches and timepieces: Editor reviews, new releases, limited editions, and the latest news.

1
Watches
The 1970 Classic Just Got a 2025 Upgrade
By Cool Material
1
Watches
The Watch That Proves Toughness Has Always Been a Kind of Elegance

G-SHOCK didn’t just evolve into refinement. It’s been quietly building toward it from the start.

By Cool Material
1
Watches
Are These the Most Underrated Watches of the Year?

Citizen’s newest luxury collections set a new bar for everyday excellence.

By Cool Material
1
Watches
Good, Better, Bezel: How G-SHOCK’s G-STEEL Keeps Toughening Up Beauty

The brand that invented unbreakable style just made its two most iconic watches even sharper.

By Cool Material
Fashion
Swatch Big Bold Jellyfish Watch

If we're being completely honest, no one keeps track of the time exclusively with a watch anymore because you can get that information from your computer, phone or smart assistant. So when it comes to the timepiece you choose to wear on your wrist, it's a lot less about actually…

By Cooper Fleishman
Swatch-Big-Bold-Jellyfish-Watch-2
Fashion
Helgray Superfast

Helgray just unveiled their line of automotive racing-inspired timepieces known as Superfast with both quartz and automatic movements. The vintage-style chronographs borrow some great elements from bi-compax watches that have twin subdials for timing purposes. The cushion-style case, grippy pushers, and the bona fide tachymeter scale on the inner bezel…

By Amos Kwon
Helgray-Superfast
Fashion
Minus-8 Diver 2020

Designing an original watch with excellent construction and materials for less than $500 is a huge challenge, but it seems Minus-8, out of San Fran has done just that with their new Diver 2020, an updated version of their most popular timepiece. The watch case and bracelet are both constructed…

By Amos Kwon
Minus-8-Diver-2020-1
Accessories
Hodinkee Mini Leather Watch Pouch

We love ourselves a good watch roll, and we always travel with ours. Problem is, most watch rolls let timepieces with metal bracelets slide to the bottom where they're hard to reach, hard to see, and more prone to scratches from movement. Now, watch website and retailer Hodinkee has unveiled…

By Amos Kwon
Hodinkee-Mini-Leather-Watch-Pouch-3
Fashion
Give Them the Gift They Really Want with a Custom Nixon Watch

When it comes to the watch you wear everyday, you have a lot of options. Nixon has always made some of our favorites because of their unique combination of sleek exterior, quality construction and everyday wearability. It gets even better this year because of Nixon's in-store and mobile Custom Shop…

By Cooper Fleishman
nixon-cm-if1-12-16