Skip to Content
Gear
Tech
Watches
Fashion
Lifestyle
Guides
steals

Get the Cool Material Newsletter

Insider recommendations, the best deals, and the most unique products & experiences, delivered right to your inbox.

Subcribe
Watches
1

Are These the Most Underrated Watches of the Year?

Citizen’s newest luxury collections set a new bar for everyday excellence.

1
Holiday
The Cool Material 2025 Holiday Gift Guides
1
partner
How to Give the Gift of Pappy This Year (Even If You Can’t Get Your Hands on a Bottle)
Our Picks

Featured Stories

1
Sports
The Best New Gear From Nike This Week

Pack your bags...

1
Holiday
The Coolest Gifts for Drink Lovers for 2025

Give drink lovers gifts like these. And they'll make you good drinks in return. Win, win.

1
partner
Review: Nike x Hyperice HyperBoot – A Game-Changer for Foot Pain and Recovery
By Travis Haley
1
Outdoors
The Best Gear for Life on the Trail, According to the Couple Who Wrote the Book on It
By Lola Méndez
1
Sports
The Best New Gear From Nike This Week

Pack your bags...

1
Holiday
The Coolest Gifts for Drink Lovers for 2025

Give drink lovers gifts like these. And they'll make you good drinks in return. Win, win.

1
partner
Review: Nike x Hyperice HyperBoot – A Game-Changer for Foot Pain and Recovery

Check out our CM product review of the hottest product in wellness right now: the Nike x Hyperice HyperBoot. Spoiler alert -- it’s a gamechanger!

1
Outdoors
The Best Gear for Life on the Trail, According to the Couple Who Wrote the Book on It

They've explored 10,000 miles together. Here are their essentials.

Steals

The best deals and offers on the web

Editors' Picks

A curated selection of our favorite gear

Must-Reads

Our team’s top picks

1
1
Partner
Partner

Feeling the Burn

1
2
Sports
Sports

The Handsome Fan’s Style Guide to the NBA Finals

The Best Wheated Bourbons That Aren’t Pappy Van Winkle
3
Drinks
Drinks

The Best Wheated Bourbons That Aren’t Pappy Van Winkle

1
4
Partner
Partner

Hypershell X Review: The Future of Hiking Has Legs

1
5
Partner
Partner

The Story You’ll Tell When Someone Compliments Your Shirt

1
6
Watches
Watches

G-SHOCK’s 10-Year Pursuit of Perfection: The Fine Metallic Series Delivers Unseen Innovation

50 Books Every Man Should Read Before He’s 50
7
Features
Features

50 Books Every Man Should Read Before He’s 50

1
8
Sports
Sports

The Best New Gear From Nike This Week

1
9
Watches
Watches

150 Years of Bulova: The Watch Documentary You Didn’t Know You Needed

1
10
Watches
Watches

I Went Down a Nixon Watch Rabbit Hole. Here Are the 4 Most Surprising Details I Found

From Our Partners

The Latest

Drinks
New England Is Home To Some of the Country’s Best Beer. These Were the 5 Best New Beers of 2022

Six states make up New England, but as those states all itty bitty, you’d be forgiven for putting the region on the small end of the scale. It's not, however, a small region in terms of its influence on beer. You might be surprised to hear that at dueling moments…

By Andy Crump
Best-New-Beers-Out-of-New-England
Misc
A 1990 Lamborghini Countach 25th Anniversary Edition Is up for Auction

The famous Marcello Gandini-designed Lamborghini Countach is a legend in the pantheon of supercars. Who cares if you can barely see out of it, much less get in and out of the V12 beast? This one is a super-rare 1990 25th Anniversary Edition that has a hard-to-believe 249 kilometers (155…

By Amos Kwon
Countach-10
Fashion
Linde Werdelin 3 Timer Sunset Collection

Linde Werdelin makes luxury watches built for extreme conditions, and up until now, all models were numbered, limited production watches. The brand is sunsetting its legendary and uniquely designed 3 Timer with an appropriately named and colored Sunset Collection. The angular steel case measure 44mm in diameter and 15mm, so…

By Amos Kwon
Sunset-8
Accessories
Vans x Timberland Boots

Skateboarding sneaker powerhouse Vans has teamed up with Timberland for a rugged and stylish footwear collaboration. The two iconic brands have released a pair of boots that marries their respective aesthetics and design. The first is a 6-inch boot that leans on the classic Timberland construction with waterproofing, rubber outsole,…

By John A. Paradiso
Vans-Timbaland-8
Features
The 5 Coolest New Supercars That Deliver Unmatched Speed and Style

Even the most die-hard motorheads wont ever have a chance to drive the fastest and most stylish supercars on the market. But that doesn't make it any less satisfying to read about all that they can do. From one-of-a-kind models to boundary pushing technology, these are the coolest new supercars…

By Nickolaus Hines
Donkervoort-F22-7