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Tools
Build the Perfect Bonfire with the Best Gear for the Great Outdoors

Build the Perfect Bonfire with the Best Gear for the Great Outdoors

From the right axe to the perfect sipping whiskey and a proper outdoor speaker, a night under the stars awaits.

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What We're Buying
Black Book: 12 Products Our Editors Loved in September 2026
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partner
Is Williamsburg the Most Underrated Golf Destination in America?
Our Picks

Featured Stories

The Cool Shop The Cool Shop
What We're Buying
The Cool Shop

What I'm buying, wearing, and using, this week.

The Future of Bourbon Is Behind This Door The Future of Bourbon Is Behind This Door
Lifestyle
The Future of Bourbon Is Behind This Door

Bourbon has spent the last decade getting bigger, older, and more expensive. What happens next?

Inside the 35th Kentucky Bourbon Festival
Inside the 35th Kentucky Bourbon Festival
Travel
Inside the 35th Kentucky Bourbon Festival
By Lanny Fuller
5 Host Gifts That Will Get You Invited Back
Guides
5 Host Gifts That Will Get You Invited Back
By Cool Material
The Cool Shop
The Cool Shop
What We're Buying
The Cool Shop

What I'm buying, wearing, and using, this week.

The Future of Bourbon Is Behind This Door
The Future of Bourbon Is Behind This Door
Lifestyle
The Future of Bourbon Is Behind This Door

Bourbon has spent the last decade getting bigger, older, and more expensive. What happens next?

Inside the 35th Kentucky Bourbon Festival
Inside the 35th Kentucky Bourbon Festival
Travel
Inside the 35th Kentucky Bourbon Festival

Bourbon has never been bigger. And somehow, it still has secrets.

5 Host Gifts That Will Get You Invited Back
Guides
5 Host Gifts That Will Get You Invited Back

Hosting is a laborious and often thankless task. Be a better house guest with one of these gifts that go beyond the cliché bottle of wine.

Steals

The best deals and offers on the web

Editors' Picks

A curated selection of our favorite gear

Must-Reads

Our team’s top picks

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Travel
Travel

Puerto Vallarta Beyond the Beach: A Journey Through Art & Culture

The Cool Material 2026 Fall Style Guide
The Cool Material 2026 Fall Style Guide
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What We're Buying
What We're Buying

The Cool Material 2026 Fall Style Guide

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3
Partner
Partner

How to Serve Great Cocktails Without Missing Your Own Party

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4
What We're Buying
What We're Buying

A Better Way to Bring the Shade

My Blind Date With Victoria at the Presidents Cup
My Blind Date With Victoria at the Presidents Cup
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Lifestyle
Lifestyle

My Blind Date With Victoria at the Presidents Cup

Cool Destination: The Ultimate Puerto Vallarta Guide
Cool Destination: The Ultimate Puerto Vallarta Guide
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Travel
Travel

Cool Destination: The Ultimate Puerto Vallarta Guide

This Los Angeles-Based Microbrand Makes the Best Tool Watch Under $1,000
This Los Angeles-Based Microbrand Makes the Best Tool Watch Under $1,000
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Watches
Watches

This Los Angeles-Based Microbrand Makes the Best Tool Watch Under $1,000

Cool Party: Our End of Summer Hosting Guide
Cool Party: Our End of Summer Hosting Guide
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Lifestyle
Lifestyle

Cool Party: Our End of Summer Hosting Guide

Finding Nature and Nurture in Puerto Vallarta
Finding Nature and Nurture in Puerto Vallarta
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Travel
Travel

Finding Nature and Nurture in Puerto Vallarta

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What We're Buying
What We're Buying

The Summer Edit: 10 Pieces That Make Getting Dressed Ridiculously Easy

From Our Partners

The Latest

Computers
BP Custom Woodworks Hard Drives

While we're lucky to live in a time full of modern wonders (like internet porn and sexting) we don't get why everything has to be made out of shiny plastic. That's why whenever we get the chance we skin our favorite gadgets in wood—even our external hard drives. BP Custom…

By Cool Material Guest
BP Custom Woodworks Hard Drives
Link Roundups
Jacques: The Sports Issue, Trailer 2

There are few things more satisfying than watching a woman handle balls (even if it's only bowling), except when she's super hot and she's half-naked. We introduced you to JACQUES on paper before, and then again when they started making videos, but the The Sports Issue, Trailer 2 is a…

By Cooper Fleishman
video-Jacques-The-Sports-Issue-Trailer-2–th
Accessories
Diesel 15″ Neosole Sleeve

You spend $200 on jeans for your lower half and you probably care about that way less than you care about your shiny, new mac laptop. Now you can cover your laptop in the same Diesel denim that you spent a fortune on to cover your ass - because neoprene…

By Cooper Fleishman
Diesel 15 Neosole Sleeve
Fashion
Digby & Iona 2×4 Ring

2x4s are the most versatile cut of wood known to man - framing walls, building TV stands (we all got creative in college), and in dire circumstance, zombie bludgeon. The 2x4 Ring from Digby & Iona isn't something your going to find at Home Depot, but it's not going to…

By Cooper Fleishman
Digby Iona 2×4 Ring
Transportation
Carstache

Manliness is something hard to come by these days. Drinking during work is frowned upon, smoking apparently kills you, and there's definitely not enough hours in the day for you to spend time at the gym. The only solution? A wicked stache. Fortunately for your fragile masculinity, this also applies…

By Cooper Fleishman
carstache