Skip to Content
Gear & Tech
Travel
Watches
Fashion
Lifestyle
Guides
steals

Get the Cool Material Newsletter

Insider recommendations, the best deals, and the most unique products & experiences, delivered right to your inbox.

Subcribe
Tools
Build the Perfect Bonfire with the Best Gear for the Great Outdoors

Build the Perfect Bonfire with the Best Gear for the Great Outdoors

From the right axe to the perfect sipping whiskey and a proper outdoor speaker, a night under the stars awaits.

1
What We're Buying
Black Book: 12 Products Our Editors Loved in September 2026
1
partner
Is Williamsburg the Most Underrated Golf Destination in America?
Our Picks

Featured Stories

The Cool Shop The Cool Shop
What We're Buying
The Cool Shop

What I'm buying, wearing, and using, this week.

The Future of Bourbon Is Behind This Door The Future of Bourbon Is Behind This Door
Lifestyle
The Future of Bourbon Is Behind This Door

Bourbon has spent the last decade getting bigger, older, and more expensive. What happens next?

Inside the 35th Kentucky Bourbon Festival
Inside the 35th Kentucky Bourbon Festival
Travel
Inside the 35th Kentucky Bourbon Festival
By Lanny Fuller
5 Host Gifts That Will Get You Invited Back
Guides
5 Host Gifts That Will Get You Invited Back
By Cool Material
The Cool Shop
The Cool Shop
What We're Buying
The Cool Shop

What I'm buying, wearing, and using, this week.

The Future of Bourbon Is Behind This Door
The Future of Bourbon Is Behind This Door
Lifestyle
The Future of Bourbon Is Behind This Door

Bourbon has spent the last decade getting bigger, older, and more expensive. What happens next?

Inside the 35th Kentucky Bourbon Festival
Inside the 35th Kentucky Bourbon Festival
Travel
Inside the 35th Kentucky Bourbon Festival

Bourbon has never been bigger. And somehow, it still has secrets.

5 Host Gifts That Will Get You Invited Back
Guides
5 Host Gifts That Will Get You Invited Back

Hosting is a laborious and often thankless task. Be a better house guest with one of these gifts that go beyond the cliché bottle of wine.

Steals

The best deals and offers on the web

Editors' Picks

A curated selection of our favorite gear

Must-Reads

Our team’s top picks

1
1
Travel
Travel

Puerto Vallarta Beyond the Beach: A Journey Through Art & Culture

The Cool Material 2026 Fall Style Guide
The Cool Material 2026 Fall Style Guide
2
What We're Buying
What We're Buying

The Cool Material 2026 Fall Style Guide

1
3
Partner
Partner

How to Serve Great Cocktails Without Missing Your Own Party

1
4
What We're Buying
What We're Buying

A Better Way to Bring the Shade

My Blind Date With Victoria at the Presidents Cup
My Blind Date With Victoria at the Presidents Cup
5
Lifestyle
Lifestyle

My Blind Date With Victoria at the Presidents Cup

Cool Destination: The Ultimate Puerto Vallarta Guide
Cool Destination: The Ultimate Puerto Vallarta Guide
6
Travel
Travel

Cool Destination: The Ultimate Puerto Vallarta Guide

This Los Angeles-Based Microbrand Makes the Best Tool Watch Under $1,000
This Los Angeles-Based Microbrand Makes the Best Tool Watch Under $1,000
7
Watches
Watches

This Los Angeles-Based Microbrand Makes the Best Tool Watch Under $1,000

Cool Party: Our End of Summer Hosting Guide
Cool Party: Our End of Summer Hosting Guide
8
Lifestyle
Lifestyle

Cool Party: Our End of Summer Hosting Guide

Finding Nature and Nurture in Puerto Vallarta
Finding Nature and Nurture in Puerto Vallarta
9
Travel
Travel

Finding Nature and Nurture in Puerto Vallarta

1
10
What We're Buying
What We're Buying

The Summer Edit: 10 Pieces That Make Getting Dressed Ridiculously Easy

From Our Partners

The Latest

Accessories
PRO-Keds Royal Plus High Tops

Men are all about upgrades. Your iPhone 3g was working perfectly fine, but that didn't stop you from shelling out god knows how much money for a few pieces of glasses and the inability to use your left hand. Do you have perfectly good sneakers? Sure you do - but…

By Cooper Fleishman
PRO-Keds Royal Plus High Tops
Clothing
King of Vintage No. 1: Heller’s Café

Being the king of anything is kind of a big deal. Forest Whitaker got an Oscar. Hugh Hefner got - well - you don't need an explanation of this one. Larry McKaughan got denim - lots and lots of denim. McKaughan is the King of Vintage and runs his empire…

By Cooper Fleishman
King of Vintage No 1 Hellers Cafe
Gifts
Douchebag Citation

We all know them, and unfortunately we all encounter them on an all-too-frequent basis. Douchebags.  No, not literal douchebags...if you're encountering the actual feminine hygiene product frequently, you are either a gynecologist or a creep. We're talking about the turds that pop their collars, park like assholes, and generally make you lose faith in humanity's…

By Wylie Overstreet
Douchebag Citation
Transportation
Velorbis Leikier Bicycle

Bicycles are admirable inventions: simple, supremely efficient, and graceful.  They can also be ungainly and supremely uncomfortable, as if the main purpose of the bike wasn't human-powered transport, but some medieval device designed to inflict pain on that small-but-important spot between your ass and your junk.  Velorbis have designed their Leikier bike…

By Wylie Overstreet
Velorbis Leikier Bicycle
Articles
How to Make Bacon from Scratch

Bacon.  It has a wonderful place in human history. Humans have eaten it for thousands of years, traded it as a staple of economies, and most recently, turned it into an internet meme. It’s no mystery why we have a love affair with Bacon. It’s the Christina Hendricks of meat…

By Wylie Overstreet
how-to-make-bacon-1