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What We're Buying
These $228 Vintage NFL Hoodies Aren’t for Fair-Weather Fans

These $228 Vintage NFL Hoodies Aren’t for Fair-Weather Fans

Greyson's limited-edition collection brings old-school style and premium craftsmanship to 17 NFL teams.

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What We're Buying
Black Book: 12 Products Our Editors Loved in September 2026
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partner
VESSEL Solved One of the Most Annoying Things About Your Golf Bag
Our Picks

Featured Stories

The Cool Shop The Cool Shop
What We're Buying
The Cool Shop

What I'm buying, wearing, and using, this week.

Cool Destination: The Ultimate Puerto Vallarta Guide Cool Destination: The Ultimate Puerto Vallarta Guide
Travel
Cool Destination: The Ultimate Puerto Vallarta Guide

Our favorite places to stay, eat, drink, explore, and linger in one of Mexico's most captivating beach towns.

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What We're Buying
We Did a Little Sole Searching for Pickup Season
By Cool Material
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What We're Buying
The Secret to Perfectly Messy Hair
By Cool Material
The Cool Shop
The Cool Shop
What We're Buying
The Cool Shop

What I'm buying, wearing, and using, this week.

Cool Destination: The Ultimate Puerto Vallarta Guide
Cool Destination: The Ultimate Puerto Vallarta Guide
Travel
Cool Destination: The Ultimate Puerto Vallarta Guide

Our favorite places to stay, eat, drink, explore, and linger in one of Mexico's most captivating beach towns.

1
What We're Buying
We Did a Little Sole Searching for Pickup Season

Your basketball shoes might be ready for the court. But are your feet?

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What We're Buying
The Secret to Perfectly Messy Hair

The perfect balance of polished and undone, without the crunch, grease, or obvious effort.

Steals

The best deals and offers on the web

Editors' Picks

A curated selection of our favorite gear

Must-Reads

Our team’s top picks

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Travel
Travel

Puerto Vallarta Beyond the Beach: A Journey Through Art & Culture

The Cool Material 2026 Fall Style Guide
The Cool Material 2026 Fall Style Guide
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What We're Buying
What We're Buying

The Cool Material 2026 Fall Style Guide

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Partner
Partner

How to Serve Great Cocktails Without Missing Your Own Party

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What We're Buying
What We're Buying

A Better Way to Bring the Shade

My Blind Date With Victoria at the Presidents Cup
My Blind Date With Victoria at the Presidents Cup
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Lifestyle
Lifestyle

My Blind Date With Victoria at the Presidents Cup

Cool Destination: The Ultimate Puerto Vallarta Guide
Cool Destination: The Ultimate Puerto Vallarta Guide
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Travel
Travel

Cool Destination: The Ultimate Puerto Vallarta Guide

This Los Angeles-Based Microbrand Makes the Best Tool Watch Under $1,000
This Los Angeles-Based Microbrand Makes the Best Tool Watch Under $1,000
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Watches
Watches

This Los Angeles-Based Microbrand Makes the Best Tool Watch Under $1,000

Cool Party: Our End of Summer Hosting Guide
Cool Party: Our End of Summer Hosting Guide
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Lifestyle
Lifestyle

Cool Party: Our End of Summer Hosting Guide

Finding Nature and Nurture in Puerto Vallarta
Finding Nature and Nurture in Puerto Vallarta
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Travel
Travel

Finding Nature and Nurture in Puerto Vallarta

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What We're Buying
What We're Buying

The Summer Edit: 10 Pieces That Make Getting Dressed Ridiculously Easy

From Our Partners

The Latest

Features
The Elaborate Launch of the New Volvo XC90

In a packed amphitheater in Sweden last Wednesday, you might have felt like you were at a Katy Perry concert. Piercing lights cut across a crowd of fans all holding up their phones to capture their next Instagram post. Giant screens blanketed the stage, and video projections gave life to inanimate objects.…

By Mike Newman
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Fashion
Detroit Watch Company Is Assembling Watches In Michigan

When it comes to watches, it's all about provenance. Where was it built? What was it built out of? Who built it? Why? The Detroit Watch Company was started by a husband and wife team with over sixty years of years design experience. Their dream was to create high quality…

By Cooper Fleishman
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Transportation
The First Look At the New Mazda Miata

Since you last saw the Mazda Miata, the car has gone on a serious diet and perhaps an intensive juice cleanse or two. The newly announced 2016 Mazda MX-5 (ND) has dropped around 220 pounds and is ready to deliver a little more of that zoom-zoom Mazda keeps promising. The…

By Mike Newman
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Gear
Takumi Is The First Adjustable Length Pen

We've watched so many Kickstarter product videos for pens that they all blend together. Ideation sketches. Micrometer testing. Ink refill shots. Cap operation. Takumi is a pen from the new startup from Tronnovate Design Laboratory, and it has all those obligatory Kickstarter shots. It does everything a good Kickstarter pen…

By Cooper Fleishman
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Phones
The Samsung Note Edge Is One Wild Smartphone

While the Samsung Galaxy Note 4 will be the smartphone for the masses, the Note Edge will be the one that gets the most buzz. That's thanks to the one curved edge of the display that will act as a place to launch apps and receive alerts and notifications. Outside…

By Mike Newman
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