Skip to Content
Gear & Tech
Travel
Watches
Fashion
Lifestyle
Guides
steals

Get the Cool Material Newsletter

Insider recommendations, the best deals, and the most unique products & experiences, delivered right to your inbox.

Subcribe
Travel
1

Is Williamsburg the Most Underrated Golf Destination in America?

More than a dozen championship courses, legendary designers, great resorts, and plenty to do after 18 holes make a compelling case.

1
partner
How to Serve Great Cocktails Without Missing Your Own Party
Our Picks

Featured Stories

What to Watch Before Nathan Fielder’s Elizabeth Holmes Documentary What to Watch Before Nathan Fielder’s Elizabeth Holmes Documentary
Videos
What to Watch Before Nathan Fielder’s Elizabeth Holmes Documentary

Consider this your homework before You Can See Everything arrives October 16.

The Cool Shop The Cool Shop
What We're Buying
The Cool Shop

What I'm buying, wearing, and using, this week.

Inside the 35th Kentucky Bourbon Festival
Inside the 35th Kentucky Bourbon Festival
Travel
Inside the 35th Kentucky Bourbon Festival
By Lanny Fuller
5 Host Gifts That Will Get You Invited Back
Guides
5 Host Gifts That Will Get You Invited Back
By Cool Material
What to Watch Before Nathan Fielder’s Elizabeth Holmes Documentary
What to Watch Before Nathan Fielder’s Elizabeth Holmes Documentary
Videos
What to Watch Before Nathan Fielder’s Elizabeth Holmes Documentary

Consider this your homework before You Can See Everything arrives October 16.

The Cool Shop
The Cool Shop
What We're Buying
The Cool Shop

What I'm buying, wearing, and using, this week.

Inside the 35th Kentucky Bourbon Festival
Inside the 35th Kentucky Bourbon Festival
Travel
Inside the 35th Kentucky Bourbon Festival

Bourbon has never been bigger. And somehow, it still has secrets.

5 Host Gifts That Will Get You Invited Back
Guides
5 Host Gifts That Will Get You Invited Back

Hosting is a laborious and often thankless task. Be a better house guest with one of these gifts that go beyond the cliché bottle of wine.

Steals

The best deals and offers on the web

Editors' Picks

A curated selection of our favorite gear

Must-Reads

Our team’s top picks

1
1
Travel
Travel

Puerto Vallarta Beyond the Beach: A Journey Through Art & Culture

The Future of Bourbon Is Behind This Door
The Future of Bourbon Is Behind This Door
2
Lifestyle
Lifestyle

The Future of Bourbon Is Behind This Door

Cool Party: Our End of Summer Hosting Guide
Cool Party: Our End of Summer Hosting Guide
3
Lifestyle
Lifestyle

Cool Party: Our End of Summer Hosting Guide

Wears My Beer: Duluth Trading Co. x Miller High Life Collection
Wears My Beer: Duluth Trading Co. x Miller High Life Collection
4
What We're Buying
What We're Buying

Wears My Beer: Duluth Trading Co. x Miller High Life Collection

Inside the 35th Kentucky Bourbon Festival
Inside the 35th Kentucky Bourbon Festival
5
Travel
Travel

Inside the 35th Kentucky Bourbon Festival

Cool Destination: The Ultimate Puerto Vallarta Guide
Cool Destination: The Ultimate Puerto Vallarta Guide
6
Travel
Travel

Cool Destination: The Ultimate Puerto Vallarta Guide

This Los Angeles-Based Microbrand Makes the Best Tool Watch Under $1,000
This Los Angeles-Based Microbrand Makes the Best Tool Watch Under $1,000
7
Watches
Watches

This Los Angeles-Based Microbrand Makes the Best Tool Watch Under $1,000

Cool Party: Our End of Summer Hosting Guide
Cool Party: Our End of Summer Hosting Guide
8
Lifestyle
Lifestyle

Cool Party: Our End of Summer Hosting Guide

Finding Nature and Nurture in Puerto Vallarta
Finding Nature and Nurture in Puerto Vallarta
9
Travel
Travel

Finding Nature and Nurture in Puerto Vallarta

1
10
What We're Buying
What We're Buying

The Summer Edit: 10 Pieces That Make Getting Dressed Ridiculously Easy

From Our Partners

The Latest

Travel
A George Costanza-Themed Bar Just Opened

How do you honor the man who saved a beached whale from a golf ball-filled blowhole? How do you show you appreciate the guy ballsy enough to eat a Snickers bar at work with a fork and knife? How about dedicating a bar to him? That's right, everyone's favorite large walleted Seinfeld…

By Mike Newman
costanzaheader
Fashion
Water Vacuum Cleans the Inside of Your Shoes

Even if you're a die hard sneakerhead that refuses to wear the grails on pavement, you need to wear something on a daily basis. That pair of shoes or boots is inevitably going to get a little rank on the side, which is where Korean-based 250 Design's Water Vacuum comes…

By Cooper Fleishman
watervacuum2
Home
The Hill-Side x CB2 Collection

What started for The Hill-Side as cool, flat-bottom ties made from selvedge denim and uniquely patterned wool has evolved into a complete collection of menswear ranging from shoes and scarves to jackets and totes that are all done differently better than other options you might find on the market. The…

By Cooper Fleishman
hillside-cb2-collection-1
Entertainment
Squarespace Makes Creating a Professional Website Easy

Make 2016 the year you finally turn that website idea into reality. Don't worry, you don't need coding classes or boring textbooks. Squarespace is the website publishing platform that allows anyone to easily create beautiful websites, blogs, portfolios, and e-commerce stores without touching a line of code. Not only that, you'll get a…

By Mike Newman
squarespace-cm-infeed-2016-new
Tech
The World’s Smallest Video Drone

If you Google "world's smallest drone" you'll find a bunch of information about Axis Drones absurdly tiny AERIUS quadcopter (along with some clear knockoffs). It's shorter than a quarter on its side, docks in the controller and is absurdly fun to fly--even in an office. The one thing it doesn't…

By Cooper Fleishman
axis-fpv-drone-1