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Lifestyle
The Future of Bourbon Is Behind This Door

The Future of Bourbon Is Behind This Door

Bourbon has spent the last decade getting bigger, older, and more expensive. What happens next?

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partner
How to Serve Great Cocktails Without Missing Your Own Party
Finding Nature and Nurture in Puerto Vallarta Finding Nature and Nurture in Puerto Vallarta
Travel
Finding Nature and Nurture in Puerto Vallarta
Our Picks

Featured Stories

What to Watch Before Nathan Fielder’s Elizabeth Holmes Documentary What to Watch Before Nathan Fielder’s Elizabeth Holmes Documentary
Videos
What to Watch Before Nathan Fielder’s Elizabeth Holmes Documentary

Consider this your homework before You Can See Everything arrives October 16.

The Cool Shop The Cool Shop
What We're Buying
The Cool Shop

What I'm buying, wearing, and using, this week.

Inside the 35th Kentucky Bourbon Festival
Inside the 35th Kentucky Bourbon Festival
Travel
Inside the 35th Kentucky Bourbon Festival
By Lanny Fuller
5 Host Gifts That Will Get You Invited Back
Guides
5 Host Gifts That Will Get You Invited Back
By Cool Material
What to Watch Before Nathan Fielder’s Elizabeth Holmes Documentary
What to Watch Before Nathan Fielder’s Elizabeth Holmes Documentary
Videos
What to Watch Before Nathan Fielder’s Elizabeth Holmes Documentary

Consider this your homework before You Can See Everything arrives October 16.

The Cool Shop
The Cool Shop
What We're Buying
The Cool Shop

What I'm buying, wearing, and using, this week.

Inside the 35th Kentucky Bourbon Festival
Inside the 35th Kentucky Bourbon Festival
Travel
Inside the 35th Kentucky Bourbon Festival

Bourbon has never been bigger. And somehow, it still has secrets.

5 Host Gifts That Will Get You Invited Back
Guides
5 Host Gifts That Will Get You Invited Back

Hosting is a laborious and often thankless task. Be a better house guest with one of these gifts that go beyond the cliché bottle of wine.

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The best deals and offers on the web

Editors' Picks

A curated selection of our favorite gear

Must-Reads

Our team’s top picks

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Travel
Travel

Puerto Vallarta Beyond the Beach: A Journey Through Art & Culture

The Cool Shop
The Cool Shop
2
What We're Buying
What We're Buying

The Cool Shop

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3
Partner
Partner

How to Serve Great Cocktails Without Missing Your Own Party

1
4
Sports
Sports

The Best New Gear From Nike This Week

Inside the 35th Kentucky Bourbon Festival
Inside the 35th Kentucky Bourbon Festival
5
Travel
Travel

Inside the 35th Kentucky Bourbon Festival

Cool Destination: The Ultimate Puerto Vallarta Guide
Cool Destination: The Ultimate Puerto Vallarta Guide
6
Travel
Travel

Cool Destination: The Ultimate Puerto Vallarta Guide

This Los Angeles-Based Microbrand Makes the Best Tool Watch Under $1,000
This Los Angeles-Based Microbrand Makes the Best Tool Watch Under $1,000
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Watches
Watches

This Los Angeles-Based Microbrand Makes the Best Tool Watch Under $1,000

Cool Party: Our End of Summer Hosting Guide
Cool Party: Our End of Summer Hosting Guide
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Lifestyle
Lifestyle

Cool Party: Our End of Summer Hosting Guide

Finding Nature and Nurture in Puerto Vallarta
Finding Nature and Nurture in Puerto Vallarta
9
Travel
Travel

Finding Nature and Nurture in Puerto Vallarta

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What We're Buying
What We're Buying

The Summer Edit: 10 Pieces That Make Getting Dressed Ridiculously Easy

From Our Partners

The Latest

Features
How 10 of the Hottest Craft Breweries Got Their Names

The craft beer world is full of interesting and downright strange brewery names.  Some people have a tough time naming their brewery and others come up with theirs almost right away. So that got us wondering, how did well known breweries like Funky Buddha, Jester King and Lord Hobo get their names? We…

By Christopher Osburn
funky-buddha-header
Fashion
Vincero Crafts Affordable Watches for the Uncompromising Gentleman

Over the last few years, we've seen an influx of minimalist watches. That's great, but what if that style isn't so much your speed? What if you want an affordable timepiece that will set you apart from the masses? Meet Vincero. With the goal of crafting timepieces that help get a man…

By Mike Newman
vincero-collection-x-cool-material-1
Features
The 6 Best Electric Shavers to Tame Your Facial Hair

As much as we'd all like to look like that fully sleeved dude working on his vintage Triumph with a chest length beard, most of us are forced to keep a slightly cleaner face for one reason or another, and that means an electric shaver. There are plenty of options…

By Cooper Fleishman
6-Best-Electric-Shavers
Fashion
Filson Smokey Bear Watch

Just hearing the name Smokey Bear—or seeing a picture of the lovable bear in his hat—is going to bring back all kinds of memories about everyone's favorite forest fire preventing mascot, and now you can proudly display him on your wrist with this limited edition timepiece from Filson. The individually-numbered…

By Cooper Fleishman
Filson-Smokey-Bear-Watch
Tech
The 360fly 4k Camera Is Finally Available

The 360fly 4k camera, the one that captures life in all angles, is finally available for purchase. The 360 degree horizontal by 240 degree vertical capture and app control that sold us on the camera in the first place at CES is still there, but the production model is more fleshed…

By Cooper Fleishman
The-360fly-4k-Camera-Is-Finally-Available