Skip to Content
Gear & Tech
Travel
Watches
Fashion
Lifestyle
Guides
steals

Get the Cool Material Newsletter

Insider recommendations, the best deals, and the most unique products & experiences, delivered right to your inbox.

Subcribe

Watches

The best in watches and timepieces: Editor reviews, new releases, limited editions, and the latest news.

1
Watches
Summer’s Best Watches Under $1,500
By Amos Kwon
1
Watches
The American Watchmaker Rebuilding a Lost Craft

Weiss Watch Co. is doing things a bit (or quite a lot) differently with its remarkable USA-made timepieces.

By Beau Hayhoe
1
Watches
The Best Tank Watches For Men Are Wearable History for Your Wrist

The retro style and its “hip to be square” ethos add distinguished flair to your timepiece rotation.

By Beau Hayhoe
1
Watches
Black Book: 13 Products Our Editors Loved in June 2026

The products our editors have been obsessed with in June 2026.

By Cool Material
Fashion
The Best Watch Brands in Every Price Range, From Under $50 to Over $5,000

As prevalent as smartwatches and smartphones are, there’s no question that analog wrist watches are as hot as they’ve ever been as a statement on style and craftsmanship. You don’t have to have deep pockets to get a great wristwatch today, but it’s just as easy to go all out…

By Amos Kwon
Best-Watch-Brands-in-Every-Price-Range
Fashion
Fortis Marinemaster M-44 Watch

Fortis has pulled out all the stops with their latest release, the new version of the Marinemaster. Completed with 44mm recycled steel case, black/stainless "Gear Bezel", 500M water resistance and patented Fortis Lock System, this watch is built for everything you could possible throw at it. And that's before you…

By Cooper Fleishman
Fortis-1
Fashion
Rado DiaStar Original 60-Year Anniversary Edition

Swiss watch brand Rado is known for its vintage and very original ovular cased DiaStar timepiece and it's done up a 60th Anniversary Edition of the famous DiaStar by Zurich-based designer Alfredo Häberli. The minimalist watch retains the classic shape and reinterprets the watch's famous twelve-facet sapphire crystal by reducing…

By Amos Kwon
Rado-1
Fashion
Shinola Mechanic

Shinola's line of American assembled watches keeps growing in breadth and style. The Detroit brand's latest draws cues from Detroit vintage sign patinters. The Mechanic uses a modestly sized 40mm polished stainless steel cushion-style case, domed sapphire glass, three vivid colorways, and a display back to show off the 42-hour…

By Amos Kwon
Mechanic-9
Fashion
Omega Speedmaster X-33 Marstimer Chronograph

The Omega Speedmaster Moonwatch has a new and very futuristic teammate known as the X-33 Marstimer. The brand teamed up with the European Space Agency to create one of the most unique watches we've seen in a while. It's an analog-digital grade 2 titanium timepiece that uses an MTC function…

By Amos Kwon
Speedmaster-1