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Watches

The best in watches and timepieces: Editor reviews, new releases, limited editions, and the latest news.

This Los Angeles-Based Microbrand Makes the Best Tool Watch Under $1,000
Watches
This Los Angeles-Based Microbrand Makes the Best Tool Watch Under $1,000
By Amos Kwon
What It’s Like to Wear an $85,000 Watch What It’s Like to Wear an $85,000 Watch
Watches
What It’s Like to Wear an $85,000 Watch

I spent some wrist time with the Ulysse Nardin Freak ONE Gold, a wonderfully strange feat of watchmaking with no dial, hands or crown.

By Beau Hayhoe
10 Labor Day Sales You Probably Don’t Know About 10 Labor Day Sales You Probably Don’t Know About
Watches
10 Labor Day Sales You Probably Don’t Know About

Forget the usual suspects. We found worthwhile deals on menswear, watches, luggage, design, fragrance, books, and more.

By Cool Material
1
Watches
Black Book: 12 Products Our Editors Loved in August 2026

The products our editors have been obsessed with in August 2026.

By Cool Material
Fashion
Unimatic x Henry Singer Modello Quattro U4S-T-HS

Unimatic churns out unique and stylish collaborations that sell out remarkably quickly. The new Modello Quattro U4S-T-HS is no exception. The result of a partnership with the longstanding Canadian men's clothier, the Modello Quattro U4S-T-HS is a titanium-cased GMT automatic and Unimatic's first Swiss GMT. The 40mm case gets mated…

By Amos Kwon
Modello-6
Fashion
Bremont Broadsword Recon

Bremont continues to make a name for itself in the premium wristwatch market. Its latest is actually an update rather than a wholly new model. The Broadsword line gets a new member known as the Broadsword Recon which was inspired by the Dirty Dozen field watches issued to the British…

By Amos Kwon
Broadsword-9
Fashion
G-SHOCK by Ariel Adams

G-SHOCK watches are legendary for their toughness, countless versions, unique collaborations, impressive tech, and some seriously eye-popping colorways. The brand has as much global renown as premium watch brands at a fraction of the cost. Now, it's all memorialized in a new hardcover book by popular horological website aBlogtoWatch's founder,…

By Amos Kwon
GShock
Features
Watch Industry Legend Barry Cohen Opens Up About His Latest New Venture

When it comes to watch brands, there are a few standby names that everyone knows and loves—the Omegas and Rolexes of the world. Some of those luxury brands have affordable options, but most are out of reach for the average person. On the other side of that spectrum are the…

By Nickolaus Hines
protek
Fashion
G-SHOCK Frogman GWFA1000APF1A

Casio is celebrating the 30th anniversary of the G-Shock Frogman, a big fat amphibious watch that's not for the small of wrist. The new GWFA1000APF1A's radical colorway and patterns come straight from the South American Poison Dart Frog. Black, blue, and orange carbon and glass fibers are woven together and…

By Amos Kwon
Gshock-Frog-7