Skip to Content
Gear & Tech
Travel
Watches
Fashion
Lifestyle
Guides
steals

Get the Cool Material Newsletter

Insider recommendations, the best deals, and the most unique products & experiences, delivered right to your inbox.

Subcribe

Watches

The best in watches and timepieces: Editor reviews, new releases, limited editions, and the latest news.

1
Watches
Summer’s Best Watches Under $1,500
By Amos Kwon
1
Watches
The American Watchmaker Rebuilding a Lost Craft

Weiss Watch Co. is doing things a bit (or quite a lot) differently with its remarkable USA-made timepieces.

By Beau Hayhoe
1
Watches
The Best Tank Watches For Men Are Wearable History for Your Wrist

The retro style and its “hip to be square” ethos add distinguished flair to your timepiece rotation.

By Beau Hayhoe
1
Watches
Black Book: 13 Products Our Editors Loved in June 2026

The products our editors have been obsessed with in June 2026.

By Cool Material
Fashion
Save up to 25% During Vincero Watches Anniversary Sale

We're not an easy crowd to impress when it comes to watches, but the guys at Vincero Watches manage to do it time and time again. Vincero is one of our go-to brands for affordable, quality and stylish watches. Their new Altitude watch with its 43mm case, dual-time function, luminous…

By Cooper Fleishman
vincero-cm-sp-8-12-01
Fashion
Seiko 5 Sports Watches Are Coming Back

There's no denying the fact that the Seiko 5 line is one of the best values in mechanical values. Regardless of which specific Seiko 5 watch you're thinking about buying, it's going to be affordable--check out our favorite Seiko watches currently on Amazon--built like a tank and incredibly stylish given…

By Cooper Fleishman
Seiko-5-Sports-Watches
Fashion
Bau Swatch Collection

The Swatch brand of affordable watches bowed back in 1983 to save the prestigious but struggling SMH, or what would become known as the Swatch Group (the parent company of the likes of Omega, Blancpain, Longines, and Hamilton), from an untimely death. The line of fashion-focused affordable quartz watches brand…

By Amos Kwon
Bau-Swatch-Collection-1-new
Fashion
Taylor Stitch Vintage Watch Collection

The folks at Taylor Stitch offer up some of the best in men's casual style online today, and they're extending their reach with a vintage watch collection. The brand recently partnered with vintage watch retailer Lancy Aire and former TS team member Kazu who now curates for them. The selection…

By Amos Kwon
Taylor-Stitch-Vintage-Watch-Collection-4
Fashion
Makara Sea Serpent

The watch market is strewn with derivative models, many of them pulling from icons like the Rolex Submariner, Omega Seamaster, and the Panerai PAM 002. But you have to search high and low for an affordable timepiece that’s uniquely styled, built with superb quality, and powered by a reliable mechanical…

By Amos Kwon
Makara-Sea-Serpent-6