Levi’s and JJJJound have announced their first-ever collaboration for Spring/Summer 2023. The collection is a blend of denim-inspired clothing and accessories that showcase the shared values of both brands – minimalist design, quality, and durability.…
Japanese Renaissance man Nigo has an unrivaled CV when it comes to his influential career as a fashion designer. The founder of Bathing Ape and current creative director of Kenzo, Nigo brought together a mixture…
When it comes to jackets that epitomize cool, you’d be hard-pressed to find a more effortless, functional, and easy-wearing option than the bomber jacket. With a veritable who’s who of men’s style icons from Brando…
When people think of the Jazz age, they tend to think of tailored suiting with interesting proportions. Levi’s, inspired by this period, wanted to look behind the stage, so to speak, and design a collection…
For nearly a decade, Levi’s WellThread line has put sustainability as the marquee principle of their design. Utilizing production alternatives that use up to 65% less water, the WellThread collection shows that the American brand…
Levi Strauss & Co. manufactures some of the highest quality jeans in the world. But believe it or not, the company wasn’t always in the clothing business. When it was founded in 1853, Levi Strauss…
The Gullah Geechee culture is an often overlooked part of American heritage, but it is, itself, so uniquely American. In the southern coastal plains lies a vibrant community of slave descendants that have thrived since…
San Francisco 49ers’ tight end George Kittle recently teamed up with Levi’s to show off the versatility of their 541 jean. Considered their Athletic Taper fit, these jeans was designed for those with a bit…
Reese Cooper and Levi’s have teamed up on a 10-piece capsule collection that debuted during Paris Fashion Week last month. Cooper recognized the transcendent quality of Levi’s: able to occupy the workwear and fashion spaces…
Car co-branding isn’t dead yet, but it probably should be after fiascos like the Mercury Villager Nautica Edition and the Chevrolet Venture Warner Bros. Edition. But we can actually get behind this 1978 Jeep Cherokee…
While the dictionary definition of a cardigan is “a usually collarless knitted sweater or jacket that opens down the front,” there are plenty of different ways to interpret that depending on the materials, closure type,…
As we’re sure you’re well aware of by now, everyone at Cool Material is a huge fan of denim. We love the small denim brands, the Japanese outfits and the raw denim makers, but we’ll…
Jeans truly do make the man, and a good pair can be style-defining. Even if your denim style isn’t edgy or up-to-date, every guy needs at least a few pairs of great denim jeans. They’re…
There’s something to be said for a well-worn garment. The stains, tears, holes, and scratches tell a story. That delicious bowl of pasta left a teeny little red spot on your linen pants. Or you…
There’s something so iconically American about a good pair of denim jeans. Few garments are more timeless and unquestionably stylish. Jeans have been a mainstay in this country’s sense of fashion for generations. Beginning as…
