Skip to Content
Gear
Tech
Watches
Fashion
Lifestyle
Guides
steals

Get the Cool Material Newsletter

Insider recommendations, the best deals, and the most unique products & experiences, delivered right to your inbox.

Subcribe
Watches
1

Are These the Most Underrated Watches of the Year?

Citizen’s newest luxury collections set a new bar for everyday excellence.

1
Holiday
The Cool Material 2025 Holiday Gift Guides
1
partner
How to Give the Gift of Pappy This Year (Even If You Can’t Get Your Hands on a Bottle)
Our Picks

Featured Stories

1
Sports
The Best New Gear From Nike This Week

Pack your bags...

1
Holiday
The Coolest Gifts for Drink Lovers for 2025

Give drink lovers gifts like these. And they'll make you good drinks in return. Win, win.

1
partner
Review: Nike x Hyperice HyperBoot – A Game-Changer for Foot Pain and Recovery
By Travis Haley
1
Outdoors
The Best Gear for Life on the Trail, According to the Couple Who Wrote the Book on It
By Lola Méndez
1
Sports
The Best New Gear From Nike This Week

Pack your bags...

1
Holiday
The Coolest Gifts for Drink Lovers for 2025

Give drink lovers gifts like these. And they'll make you good drinks in return. Win, win.

1
partner
Review: Nike x Hyperice HyperBoot – A Game-Changer for Foot Pain and Recovery

Check out our CM product review of the hottest product in wellness right now: the Nike x Hyperice HyperBoot. Spoiler alert -- it’s a gamechanger!

1
Outdoors
The Best Gear for Life on the Trail, According to the Couple Who Wrote the Book on It

They've explored 10,000 miles together. Here are their essentials.

Steals

The best deals and offers on the web

Editors' Picks

A curated selection of our favorite gear

Must-Reads

Our team’s top picks

1
1
Partner
Partner

Feeling the Burn

1
2
Sports
Sports

The Handsome Fan’s Style Guide to the NBA Finals

The Best Wheated Bourbons That Aren’t Pappy Van Winkle
3
Drinks
Drinks

The Best Wheated Bourbons That Aren’t Pappy Van Winkle

1
4
Partner
Partner

Hypershell X Review: The Future of Hiking Has Legs

1
5
Partner
Partner

The Story You’ll Tell When Someone Compliments Your Shirt

1
6
Watches
Watches

G-SHOCK’s 10-Year Pursuit of Perfection: The Fine Metallic Series Delivers Unseen Innovation

50 Books Every Man Should Read Before He’s 50
7
Features
Features

50 Books Every Man Should Read Before He’s 50

1
8
Sports
Sports

The Best New Gear From Nike This Week

1
9
Watches
Watches

150 Years of Bulova: The Watch Documentary You Didn’t Know You Needed

1
10
Watches
Watches

I Went Down a Nixon Watch Rabbit Hole. Here Are the 4 Most Surprising Details I Found

From Our Partners

The Latest

Audio
The New Sonos Era Speakers Will Make You Rethink Your Home Audio Setup

When it comes to high-end home audio speakers, you want the best-of-the-best while also maintaining convenience. That always meant going with a system like the Sonos Play:3, Sonos Radio, Sonos Playbase, Sonos Play:5 or Sonos One--you get the idea here--it was Sonos all the way because they integrated all the…

By Cooper Fleishman
Sonos-300-7
Misc
Sign Up for ButcherBox and Get Free Chicken Nuggets for a Year

Yes, you read that correctly. The same company that delivers the best-of-the-best when it comes to high-quality, humanely-raised and amazing-tasting meat and seafood right to your door also wants to send you free chicken nuggets for a year. New users just have to sign up for a ButcherBox delivery of…

By Pat McLaughlin
Butcherbox_1000x600 (1)
Features
Watch Industry Legend Barry Cohen Opens Up About His Latest New Venture

When it comes to watch brands, there are a few standby names that everyone knows and loves—the Omegas and Rolexes of the world. Some of those luxury brands have affordable options, but most are out of reach for the average person. On the other side of that spectrum are the…

By Nickolaus Hines
protek
Transportation
1959 Ferrari 250 GT LWB California Spider

The Ferrari 250 GT California Spider is a legend, and it was built for the American market. The droptop grand tourer in long wheelbase form is considered to be one of the most beautiful Ferraris ever made. The Scaglietti-designed body with the long aluminum hood with a prominent scoop, sculpted…

By Amos Kwon
Spider-9
Accessories
Jordan Brand Retro Collection Summer 2023

The popular and long-lived Jordan Brand recently showed off its new Retro Collection for Summer 2023 to commemorate its 35th anniversary of the Air Jordan 3. The line gets fresh new colorways, including our personal favorite, the Jordan 1 High OG "Lucky Green" that originally bowed back in 2009. The…

By Amos Kwon
Jordans-9