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What We're Buying
The Cool Material 2026 Fall Style Guide

The Cool Material 2026 Fall Style Guide

Our favorites for fall. Your shortcut to style.

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What We're Buying
Black Book: 12 Products Our Editors Loved in September 2026
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partner
Is Williamsburg the Most Underrated Golf Destination in America?
Our Picks

Featured Stories

The Cool Shop The Cool Shop
What We're Buying
The Cool Shop

What I'm buying, wearing, and using, this week.

The Future of Bourbon Is Behind This Door The Future of Bourbon Is Behind This Door
Lifestyle
The Future of Bourbon Is Behind This Door

Bourbon has spent the last decade getting bigger, older, and more expensive. What happens next?

Inside the 35th Kentucky Bourbon Festival
Inside the 35th Kentucky Bourbon Festival
Travel
Inside the 35th Kentucky Bourbon Festival
By Lanny Fuller
5 Host Gifts That Will Get You Invited Back
Guides
5 Host Gifts That Will Get You Invited Back
By Cool Material
The Cool Shop
The Cool Shop
What We're Buying
The Cool Shop

What I'm buying, wearing, and using, this week.

The Future of Bourbon Is Behind This Door
The Future of Bourbon Is Behind This Door
Lifestyle
The Future of Bourbon Is Behind This Door

Bourbon has spent the last decade getting bigger, older, and more expensive. What happens next?

Inside the 35th Kentucky Bourbon Festival
Inside the 35th Kentucky Bourbon Festival
Travel
Inside the 35th Kentucky Bourbon Festival

Bourbon has never been bigger. And somehow, it still has secrets.

5 Host Gifts That Will Get You Invited Back
Guides
5 Host Gifts That Will Get You Invited Back

Hosting is a laborious and often thankless task. Be a better house guest with one of these gifts that go beyond the cliché bottle of wine.

Steals

The best deals and offers on the web

Editors' Picks

A curated selection of our favorite gear

Must-Reads

Our team’s top picks

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Travel
Travel

Puerto Vallarta Beyond the Beach: A Journey Through Art & Culture

The Cool Material 2026 Fall Style Guide
The Cool Material 2026 Fall Style Guide
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What We're Buying
What We're Buying

The Cool Material 2026 Fall Style Guide

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3
Partner
Partner

How to Serve Great Cocktails Without Missing Your Own Party

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What We're Buying
What We're Buying

A Better Way to Bring the Shade

My Blind Date With Victoria at the Presidents Cup
My Blind Date With Victoria at the Presidents Cup
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Lifestyle
Lifestyle

My Blind Date With Victoria at the Presidents Cup

Cool Destination: The Ultimate Puerto Vallarta Guide
Cool Destination: The Ultimate Puerto Vallarta Guide
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Travel
Travel

Cool Destination: The Ultimate Puerto Vallarta Guide

This Los Angeles-Based Microbrand Makes the Best Tool Watch Under $1,000
This Los Angeles-Based Microbrand Makes the Best Tool Watch Under $1,000
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Watches
Watches

This Los Angeles-Based Microbrand Makes the Best Tool Watch Under $1,000

Cool Party: Our End of Summer Hosting Guide
Cool Party: Our End of Summer Hosting Guide
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Lifestyle
Lifestyle

Cool Party: Our End of Summer Hosting Guide

Finding Nature and Nurture in Puerto Vallarta
Finding Nature and Nurture in Puerto Vallarta
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Travel
Travel

Finding Nature and Nurture in Puerto Vallarta

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What We're Buying
What We're Buying

The Summer Edit: 10 Pieces That Make Getting Dressed Ridiculously Easy

From Our Partners

The Latest

Clothing
To A Tee: Xenotees

Why sport a shirt featuring some company's tired logo when you can rock a completely original design? Noëlle, the lady behind Xenotees uses her creations - pulled from drawings, scanned objects or altered photos - and screen prints them onto American Apparel tees. Pleasing animal lovers, foodies, and woodworkers all at once,…

By BSacco
t-a-t-xenotees
Entertainment
Maxims for Manhood: 100 Rules Every Real Man Must Live By

Guys have a hard time taking advice, so we consider this book more of... a reference. It nuggets of wisdom for the respectable male, all of which we know but, um, may have forgotten. Yeah. Maxims for Manhood supplies one hundred... well, maxims... that help the common guy remember the important…

By Wylie Overstreet
Maxims for Manhood 100 Rules Every Real Man Must Live By
Clothing
COMUNE Andre Safari Shirt

There are many things that are routinely undervalued by men (hint: rhymes with shmirth control).  One of those things is a simple, attractive shirt.  Comune's Andre Safari short-sleeve shirt is understated, but dresses up a bit.  Long story shirt, it's way better than  trying to wear that Ramones tee with…

By Wylie Overstreet
COMUNE Andre Safari Shirt
The Roundup
The Bowler

We live in a country that takes their leisure sports very seriously which is why soccer never really caught on here - too much running. Pool, darts, baseball, poker, bowling - all fantastic games that involve (among other things) gambling and drinking. They've also been romanticized for people everywhere through…

By Cooper Fleishman
video-The-Bowler-th
Entertainment
Listen to This: The Roots and Maps & Atlases

Philadelphia based alternative-rap group The Roots have finally released their ninth studio album How I Got Over. With appearances from artists such as Monsters of Folk, John Legend and Joanna Newsom, this record is one big melting pot of amazing sounds that just need to be heard. If experimental laid…

By Sarah
music