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What We're Buying
Why Iconic American Bootmaker Nicks Built Its New Line in Mexico

Why Iconic American Bootmaker Nicks Built Its New Line in Mexico

Simply Good Boots launched this week at $300. It’s all leather, it’s made in León, and the brand will be the first to tell you it isn’t a Nicks. That’s kind of the point.

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What We're Buying
Black Book: 12 Products Our Editors Loved in September 2026
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partner
Is Williamsburg the Most Underrated Golf Destination in America?
Our Picks

Featured Stories

The Cool Shop The Cool Shop
What We're Buying
The Cool Shop

What I'm buying, wearing, and using, this week.

Cool Destination: The Ultimate Puerto Vallarta Guide Cool Destination: The Ultimate Puerto Vallarta Guide
Travel
Cool Destination: The Ultimate Puerto Vallarta Guide

Our favorite places to stay, eat, drink, explore, and linger in one of Mexico's most captivating beach towns.

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What We're Buying
We Did a Little Sole Searching for Pickup Season
By Cool Material
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What We're Buying
The Secret to Perfectly Messy Hair
By Cool Material
The Cool Shop
The Cool Shop
What We're Buying
The Cool Shop

What I'm buying, wearing, and using, this week.

Cool Destination: The Ultimate Puerto Vallarta Guide
Cool Destination: The Ultimate Puerto Vallarta Guide
Travel
Cool Destination: The Ultimate Puerto Vallarta Guide

Our favorite places to stay, eat, drink, explore, and linger in one of Mexico's most captivating beach towns.

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What We're Buying
We Did a Little Sole Searching for Pickup Season

Your basketball shoes might be ready for the court. But are your feet?

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What We're Buying
The Secret to Perfectly Messy Hair

The perfect balance of polished and undone, without the crunch, grease, or obvious effort.

Steals

The best deals and offers on the web

Editors' Picks

A curated selection of our favorite gear

Must-Reads

Our team’s top picks

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Travel
Travel

Puerto Vallarta Beyond the Beach: A Journey Through Art & Culture

The Cool Material 2026 Fall Style Guide
The Cool Material 2026 Fall Style Guide
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What We're Buying
What We're Buying

The Cool Material 2026 Fall Style Guide

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Partner
Partner

How to Serve Great Cocktails Without Missing Your Own Party

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Travel
Travel

Is Williamsburg the Most Underrated Golf Destination in America?

My Blind Date With Victoria at the Presidents Cup
My Blind Date With Victoria at the Presidents Cup
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Lifestyle
Lifestyle

My Blind Date With Victoria at the Presidents Cup

Cool Destination: The Ultimate Puerto Vallarta Guide
Cool Destination: The Ultimate Puerto Vallarta Guide
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Travel
Travel

Cool Destination: The Ultimate Puerto Vallarta Guide

This Los Angeles-Based Microbrand Makes the Best Tool Watch Under $1,000
This Los Angeles-Based Microbrand Makes the Best Tool Watch Under $1,000
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Watches
Watches

This Los Angeles-Based Microbrand Makes the Best Tool Watch Under $1,000

Cool Party: Our End of Summer Hosting Guide
Cool Party: Our End of Summer Hosting Guide
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Lifestyle
Lifestyle

Cool Party: Our End of Summer Hosting Guide

Finding Nature and Nurture in Puerto Vallarta
Finding Nature and Nurture in Puerto Vallarta
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Travel
Travel

Finding Nature and Nurture in Puerto Vallarta

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What We're Buying
What We're Buying

The Summer Edit: 10 Pieces That Make Getting Dressed Ridiculously Easy

From Our Partners

The Latest

Entertainment
Where Chefs Eat

As addictive as shaking your phone for an Urbanspoon dinner recommendation is, it's not always guaranteed to please. In fact, turning to the general public for food spots is seriously hit-or-miss. For a sure thing, turn to some experts. Where Chefs Eat is loaded with over 2,300 grub spots picked by over 400 of…

By Mike Newman
Where-Chefs-Eat
Contests & Give-Aways
Giveaway: Tsovet SVT-NM85 [Closed]

There are a plenty of daily deal sites out there these days, and a good portion of them offer things we really don't want. It's always old stuff that someone is trying to unload on our naive wallets. This is far from the case with Huckberry. The guys over there…

By Mike Newman
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Audio
Pokket Mixer

Have you ever walked into a party and immediately wanted to hijack the tunes? We'd all like to think we have pretty good taste in music, but sooner or later even the diehard fans are going to be pissed if you put Fun on repeat too many times. For all…

By Cooper Fleishman
Pokket-Mixer
Drinks
Moleskine Beer Journal

If you haven't noticed, beer is the new wine. People have stopped talking about grape varietals and "legs" and have started talking about hoppiness and other characteristics of beer. If you're a craft beer connoisseur, it's time to pick up the Moleskine Beer Journal. Perfect for keeping track of your…

By Mike Newman
Moleskine-Beer-Journal-1
Videos
DYSKOGRAF Graphic Disk Reader

This is like a record player you would have seen on The Jetsons. DYSKOGRAF is a graphic disk reader that reads marks made by a felt tip pen. It then translates those marks into a musical sequence that's unique based on where the marks were made. Basically, we want one.

By Mike Newman
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