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What We're Buying
Why Iconic American Bootmaker Nicks Built Its New Line in Mexico

Why Iconic American Bootmaker Nicks Built Its New Line in Mexico

Simply Good Boots launched this week at $300. It’s all leather, it’s made in León, and the brand will be the first to tell you it isn’t a Nicks. That’s kind of the point.

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What We're Buying
Black Book: 12 Products Our Editors Loved in September 2026
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partner
Is Williamsburg the Most Underrated Golf Destination in America?
Our Picks

Featured Stories

The Cool Shop The Cool Shop
What We're Buying
The Cool Shop

What I'm buying, wearing, and using, this week.

Cool Destination: The Ultimate Puerto Vallarta Guide Cool Destination: The Ultimate Puerto Vallarta Guide
Travel
Cool Destination: The Ultimate Puerto Vallarta Guide

Our favorite places to stay, eat, drink, explore, and linger in one of Mexico's most captivating beach towns.

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What We're Buying
We Did a Little Sole Searching for Pickup Season
By Cool Material
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What We're Buying
The Secret to Perfectly Messy Hair
By Cool Material
The Cool Shop
The Cool Shop
What We're Buying
The Cool Shop

What I'm buying, wearing, and using, this week.

Cool Destination: The Ultimate Puerto Vallarta Guide
Cool Destination: The Ultimate Puerto Vallarta Guide
Travel
Cool Destination: The Ultimate Puerto Vallarta Guide

Our favorite places to stay, eat, drink, explore, and linger in one of Mexico's most captivating beach towns.

1
What We're Buying
We Did a Little Sole Searching for Pickup Season

Your basketball shoes might be ready for the court. But are your feet?

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What We're Buying
The Secret to Perfectly Messy Hair

The perfect balance of polished and undone, without the crunch, grease, or obvious effort.

Steals

The best deals and offers on the web

Editors' Picks

A curated selection of our favorite gear

Must-Reads

Our team’s top picks

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Travel
Travel

Puerto Vallarta Beyond the Beach: A Journey Through Art & Culture

The Cool Material 2026 Fall Style Guide
The Cool Material 2026 Fall Style Guide
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What We're Buying
What We're Buying

The Cool Material 2026 Fall Style Guide

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Partner
Partner

How to Serve Great Cocktails Without Missing Your Own Party

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Travel
Travel

Is Williamsburg the Most Underrated Golf Destination in America?

My Blind Date With Victoria at the Presidents Cup
My Blind Date With Victoria at the Presidents Cup
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Lifestyle
Lifestyle

My Blind Date With Victoria at the Presidents Cup

Cool Destination: The Ultimate Puerto Vallarta Guide
Cool Destination: The Ultimate Puerto Vallarta Guide
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Travel
Travel

Cool Destination: The Ultimate Puerto Vallarta Guide

This Los Angeles-Based Microbrand Makes the Best Tool Watch Under $1,000
This Los Angeles-Based Microbrand Makes the Best Tool Watch Under $1,000
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Watches
Watches

This Los Angeles-Based Microbrand Makes the Best Tool Watch Under $1,000

Cool Party: Our End of Summer Hosting Guide
Cool Party: Our End of Summer Hosting Guide
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Lifestyle
Lifestyle

Cool Party: Our End of Summer Hosting Guide

Finding Nature and Nurture in Puerto Vallarta
Finding Nature and Nurture in Puerto Vallarta
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Travel
Travel

Finding Nature and Nurture in Puerto Vallarta

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What We're Buying
What We're Buying

The Summer Edit: 10 Pieces That Make Getting Dressed Ridiculously Easy

From Our Partners

The Latest

Gear
Postalco Totem Key Holder

The Startac was pretty great--until the iPhone. There were lots of cool sneaker options before Michael Jordan--but then Air Jordans. Wallets to card holders. Funding rounds to Kickstarter. All products that work well because of the way they were designed. Redesigning each of those products/ideas was probably ridiculous difficult. Now…

By Cooper Fleishman
Postalco-Totem-Key-Holder
Contests & Give-Aways
GIVEAWAY: Ferrari by Logic3 Cavallino T350 Headphones [Closed]

Don't forget to enter. The giveaway ends Monday. For performance, luxury, and style, you can't do much better than Ferrari. This doesn't just go for your ride, but your headphones as well. These T350 noise-cancelling headphones ($399) are inspired by the car's careful craftsmanship, beautiful leather, and honed surfaces. The…

By Mike Newman
-Ferrari-by-Logic3-Cavallino-T350-Headphones-Wide
Audio
Artiphon Instrument 1

Travelling with your guitar is a pain in the ass. Now, just imagine it was far easier and you weren't just toting around your six-string, but a whole musical arsenal? Say hello to the Instrument 1 from Artiphon. Crafted from heirloom-quality hardwoods, the body connects with your iPhone and has…

By Mike Newman
Artiphon-Instrument-1-1
Entertainment
The Atlas of True Names

The last time we unfurled a map, we were in the passenger seat of some van ready to embark on an epic road trip. While the convenience of a fold-able map may be history, the of beauty of many of them remains. The Atlas of True Names easily falls in…

By Mike Newman
The-Atlas-of-True-Names-1
Clothing
Wear This: Yang-Yi Goh from Sharp

Each week, we turn to one of our favorite style bloggers or men’s fashion insiders to put together a solid outfit. Boglioli Jacket in Natural - $930 Howard Yount Chambray Spread Collar Shirt - $125 Ovadia & Sons Snuff Suede Cricket Saddle Laceup Shoe - $398 The Hundreds Phoenix Sunglasses…

By Cool Material Guest
Wear-This-Sharp