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Fashion

The latest in men's fashion: trends, products, shopping, and style tips from Cool Material editors.

Cool Destination: The Ultimate Puerto Vallarta Guide Cool Destination: The Ultimate Puerto Vallarta Guide
Fashion
Cool Destination: The Ultimate Puerto Vallarta Guide

Our favorite places to stay, eat, drink, explore, and linger in one of Mexico's most captivating beach towns.

Nearly Two Decades Later, Outlier Is Still Changing the Face of Menswear Nearly Two Decades Later, Outlier Is Still Changing the Face of Menswear
Fashion
Nearly Two Decades Later, Outlier Is Still Changing the Face of Menswear

The ultra-innovative brand is making clothes for generations ahead, using remarkable materials and taking on climate change.

The Cool Material 2026 Fall Style Guide The Cool Material 2026 Fall Style Guide
Fashion
The Cool Material 2026 Fall Style Guide

Our favorites for fall. Your shortcut to style.

BMW Introduces ConnectedRide Smartglasses

While they haven't hit American soil yet, the BMW ConnectedRide smartglasses are starting to make waves in the motorcycle community. Not only do they offer riders a futuristic heads-up display that car manufacturers have been integrating into their ride, BMW Motorrad promises a safer, smoother experience for motorcyclists. Designed for…

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Buck Mason Vintage Collection 2

Buck Mason has become one of our favorite menswear brands thanks to their timeless style and comfortable construction. While we admire their original products, we're just as impressed by their ability to curate exceptional gear. Today, Buck Mason is presenting the second drop of their handpicked vintage collection, a selection…

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A Refined Feel Without Any of the Fuss

When it heats up, it’s hard to look sharp and keep your cool. But the masters of linen, Italian menswear designer Luca Faloni, has tirelessly sweated over the details so you can stay calm and collected this summer season. The brand’s Portofino shirt is crafted by skilled artisans in Northern…

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PSA: It’s Time To Upgrade Your Undergarments and Stop Buying Cheap Underwear

While countless words have been written about the merits of a good suit, there are far fewer on the benefits of good underwear. Which is odd when you really start to think about it. While a suit may give you the confidence to walk into a boardroom, a nice pair…

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Upgrade Your Apple Watch With Pitaka’s Stylish Dreamland Bands

Think every Apple Watch looks the same? Then you haven't seen Pitaka's two new Dreamland Apple Watch Bands. Mosaic is inspired by legendary architect Antoni Gaudi, capturing  the essence of small, disordered fragments as the building blocks of everything. Stairs is inspired by the architectural genius Bofill revolves around the…

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