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Fashion

The latest in men's fashion: trends, products, shopping, and style tips from Cool Material editors.

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Fashion
An Ode To Kapital, One of the Coolest Brands in Japanese Menswear

On a recent visit to Tokyo, I fell in love with the cult-favorite label.

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Fashion
The $95 Sneakers Your Fashion Friends Will Ask You About

The retro-inspired runners that got us out of a style rut.

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Fashion
Black Book: 10 Products Our Editors Loved in April 2026

The products our editors have been obsessed with in April 2026.

Mutewatch

Touchscreens are the wave of the future present. Gadgets with buttons? Soooo 1980. Watches are no different. The Mutewatch is a touch sensitive, wearable piece of technical badassery. Tap the flat surface of the watch and the hidden screen appears - as if from no where. Change the time and…

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Nike MS78 LE

We have plenty of room in our lives for multiple things that happen to be very similar.  Just look at the iPod and the Zune.  Okay, bad example, but if you’re still rocking some New Balance 574’s it doesn’t mean you wouldn’t be well-off also with a pair of Nike…

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HEX Watch Band for iPod Nano

Most things in life get bigger over time – athletes, fast-food sodas, Kim Kardashian’s sofa cushion imprint. When it comes to electronics however, it’s the exact opposite. Computers get smaller, TV’s get thinner and iPod’s get compressed to fractions of their original size. What makes the iPod Nano great is also what makes…

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Addict Nautilus Shoes

If you're going to be slipping on, lacing up, or otherwise wearing a pair of boat shoes the only name worth knowing is Sperry Top-Sider. At least, that used to be the only name you used to need to know. Addict stepped into the game - quite literally - with…

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Gilt Man

Are you a Gilt Man? You're off the hook for whatever you did last night, we didn't say guilty. The worst kept secret since In-N-Out's secret menu is the latest in a long list of "members-only" sale sites with one goal in mind - hook you up with the latest…

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