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Fashion

The latest in men's fashion: trends, products, shopping, and style tips from Cool Material editors.

Cool Destination: The Ultimate Puerto Vallarta Guide
Fashion
Cool Destination: The Ultimate Puerto Vallarta Guide
By Cool Material
These $228 Vintage NFL Hoodies Aren’t for Fair-Weather Fans These $228 Vintage NFL Hoodies Aren’t for Fair-Weather Fans
Fashion
These $228 Vintage NFL Hoodies Aren’t for Fair-Weather Fans

Greyson's limited-edition collection brings old-school style and premium craftsmanship to 17 NFL teams.

By Lanny Fuller
Nearly Two Decades Later, Outlier Is Still Changing the Face of Menswear Nearly Two Decades Later, Outlier Is Still Changing the Face of Menswear
Fashion
Nearly Two Decades Later, Outlier Is Still Changing the Face of Menswear

The ultra-innovative brand is making clothes for generations ahead, using remarkable materials and taking on climate change.

By Beau Hayhoe
The Cool Material 2026 Fall Style Guide The Cool Material 2026 Fall Style Guide
Fashion
The Cool Material 2026 Fall Style Guide

Our favorites for fall. Your shortcut to style.

By Cool Material
Fashion
How to Dress for Warm Weather and Still Look Good

Look, let’s face it, summer is a hard time for anyone to look their best. It isn’t autumn when any old sweater, scarf, and jacket will do. And it isn’t winter, where you’re so bundled up in a coat, it doesn’t matter what you look like. No, summer has its…

By Brett Braley
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Fashion
Huckberry x Coors Classic Americana Apparel

Whether or not you're a fan of their beer, it's hard to deny the effortless Americana appeal of Coors' branding. Their vintage gear is rugged and stylish, embued with a sense of blue-collar toughness. Huckberry is channeling that energy with their recent collaboration with the American macro brewery. The Huckberry…

By John A. Paradiso
Coors-1
Clothing
Levi’s x Reese Cooper

Reese Cooper and Levi’s have teamed up on a 10-piece capsule collection that debuted during Paris Fashion Week last month. Cooper recognized the transcendent quality of Levi’s: able to occupy the workwear and fashion spaces seamlessly. Taking this as inspiration, this collection highlights the heritage of the brand while updating…

By Brett Braley
Reese-5
Clothing
Old Soldier x J. Crew

J. Crew has an almost perfect record in finding brands to collaborate with on collections that remain true to the cultivated Americana of the brand's ethos. The new collection, made in partnership with Old Soldier, is no different. If you're one of the uninitiated, Old Soldier is a Long Island-based…

By Brett Braley
Crew-2
Accessories
Wales Bonner x Adidas is a Collab with One Singular Vision

It seems that the future of the sneaker industry will rely on collaborations and drops to sustain a steady injection of cash - and hype. The latest collab between Adidas and Wales Bonner is no different. Though the latter brand has been around since 2014, it has gained significant appeal…

By Brett Braley
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