Persol

Every week the Cool Material Editors are rounding up the best new product releases.

Every week there are dozens of new and exciting pieces of gear. But are they actually worth buying? Trust the team at Cool Material to help you find the latest and greatest releases in a recurring column: What We’re Buying.

Look, let’s face it, summer is a hard time for anyone to look their best. It isn’t autumn when any old sweater, scarf, and jacket will do. And it isn’t winter, where you’re so bundled up in a coat, it doesn’t matter what you look like. No, summer has its…

Legendary sunglasses brand Persol has updated their classic folding frames design with a new silhouette. Available in four colorways and optional prescription lenses, the new Persol PO3274S sunglasses take inspiration from the 714 with the unique and patented folding technology. These new releases are also the first to combine acetate…

When it comes to a good pair of sunglasses, it doesn't matter what season it is because protecting your vision and looking mysteriously cool are year-round endeavors. Whether you're driving in the glare of the summer sun, skiing on the blinding slopes, or simply taking a walk on a bright…