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Fashion

The latest in men's fashion: trends, products, shopping, and style tips from Cool Material editors.

Cool Destination: The Ultimate Puerto Vallarta Guide Cool Destination: The Ultimate Puerto Vallarta Guide
Fashion
Cool Destination: The Ultimate Puerto Vallarta Guide

Our favorite places to stay, eat, drink, explore, and linger in one of Mexico's most captivating beach towns.

Nearly Two Decades Later, Outlier Is Still Changing the Face of Menswear Nearly Two Decades Later, Outlier Is Still Changing the Face of Menswear
Fashion
Nearly Two Decades Later, Outlier Is Still Changing the Face of Menswear

The ultra-innovative brand is making clothes for generations ahead, using remarkable materials and taking on climate change.

The Cool Material 2026 Fall Style Guide The Cool Material 2026 Fall Style Guide
Fashion
The Cool Material 2026 Fall Style Guide

Our favorites for fall. Your shortcut to style.

AIR Eau de Parfum

Air Company has taken a unique approach to their products. We covered their hand sanitizer which used captured CO2 and we're back to share that they've used the same technology to make a wearable fragrance. Eau de Parfum has released the world's first carbon-negative fragrance, made by capturing CO2 before…

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Fortis Marinemaster M-44 Watch

Fortis has pulled out all the stops with their latest release, the new version of the Marinemaster. Completed with 44mm recycled steel case, black/stainless "Gear Bezel", 500M water resistance and patented Fortis Lock System, this watch is built for everything you could possible throw at it. And that's before you…

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The Well-Dressed Man Finds All His Accessories at Cufflinks.com

Whether your wardrobe is feeling stale, you feel like your outfit is missing something, or you're just looking for the perfect piece to complete your get up, look no further than Cufflinks.com. While Cufflinks.com might be their name, men's accessories are their business. Cufflinks, ties, money clips, socks, wallets, and…

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Levi’s Vintage Clothing: Introducing Jazz-Inspired “Blue Daze”

When people think of the Jazz age, they tend to think of tailored suiting with interesting proportions. Levi's, inspired by this period, wanted to look behind the stage, so to speak, and design a collection of clothing that was inspired instead by what those musicians wore off-duty. The Levi's Vintage…

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Rado DiaStar Original 60-Year Anniversary Edition

Swiss watch brand Rado is known for its vintage and very original ovular cased DiaStar timepiece and it's done up a 60th Anniversary Edition of the famous DiaStar by Zurich-based designer Alfredo Häberli. The minimalist watch retains the classic shape and reinterprets the watch's famous twelve-facet sapphire crystal by reducing…

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