Skip to Content
Gear
Tech
Watches
Fashion
Lifestyle
Guides
steals

Get the Cool Material Newsletter

Insider recommendations, the best deals, and the most unique products & experiences, delivered right to your inbox.

Subcribe

Watches

The best in watches and timepieces: Editor reviews, new releases, limited editions, and the latest news.

1
Watches
This Watch Microbrand Has a Two-Year Waitlist, Was It Worth It?
By Amos Kwon
1
Watches
Good, Better, Bezel: How G-SHOCK’s G-STEEL Keeps Toughening Up Beauty

The brand that invented unbreakable style just made its two most iconic watches even sharper.

By Cool Material
1
Watches
Sheffield Revives a Classic: Crafting Quality, Technology, and Affordability Into Every Timepiece

The microbrand making watches the old-fashioned way. By overdelivering.

By Cool Material
1
Watches
Sweat the Small Stuff: The Best Desk Accessories That Work Handsomely

Appreciate the finer things with small additions to your desk set-up, each as handsome as they are useful.

By Beau Hayhoe
Fashion
Seiko “Captain Willard” Dive Watch

One of film's horological legends is the 1976 Seiko Diver 'Captain Willard' Ref. 6105-8110 from Francis Ford Coppola’s Apocalypse Now. The watch wasn't just product placement, it was a true purpose-driven timepiece worn by U.S. servicemen in the Vietnam War due to its ability to survive in the jungle. This…

By Amos Kwon
Seiko-Captain-Willard-Dive-Watch
Fashion
These Watches Are Made from Recycled Ocean Plastic

Years ago, we put the Swedish independent watch and accessories TRIWA on our list of Watch Brands You Should Know for all of the obvious things you've come to expect from a great, under-the-radar timepiece. That prospect of looking great from boardwalk to boardroom was improved with their collection of…

By Cooper Fleishman
TRIWA-Watches-Recycled-Ocean-Plastic
Fashion
HYT H0 Black Fluid

If traditional watches bore you to tears, the HYT H0 is worth looking at. The boutique premium brand has just unveiled a blacked-out version of their famous H0 watch that uses a patented micro-fluidic module in a huge 48.8mm diameter black DLC stainless steel case with a unique wraparound sapphire…

By Amos Kwon
HYT-H0-Black-Fluid
Fashion
Timex Navi XL “NASA” Watch

NASA doesn't just go around slapping its logo on everything. But this Timex gets the official National Aeronautics and Space Administration logo in celebration of the 50th anniversary of the moon landings for a rather affordable $129. That classic red worm logo shows up on the crisp white dial of…

By Amos Kwon
Timex-Navi-XL-NASA-Watch
Fashion
Todd Snyder x Timex Liquor Store Watch

Todd Snyder and Timex are a match made in affordable horological heaven. Now, the former J. Crew designer has pulled from his past by using the J. Crew Liquor Store shop as inspiration for a new timepiece while also using the site to create his own menswear shop. The watch…

By Amos Kwon
Todd-Snyder-x-Timex-Liquor-Store-Watch