Skip to Content
Gear
Tech
Watches
Fashion
Lifestyle
Guides
steals

Get the Cool Material Newsletter

Insider recommendations, the best deals, and the most unique products & experiences, delivered right to your inbox.

Subcribe
Features
Cool, January 2026

Cool, January 2026

1
partner
Bowl Season Gear by Nike
1
partner
Good, Better, Bezel: How G-SHOCK’s G-STEEL Keeps Toughening Up Beauty
Our Picks

Featured Stories

1
Sports
The Best New Gear From Nike This Week

New year essentials.

1
Holiday
The Cool Material 2025 Holiday Gift Guides

From style and home goods to EDC and food and drink, we rounded up the coolest gifts of the year.

1
partner
Review: Nike x Hyperice HyperBoot – A Game-Changer for Foot Pain and Recovery
By Travis Haley
1
Outdoors
The Best Gear for Life on the Trail, According to the Couple Who Wrote the Book on It
By Lola Méndez
1
Sports
The Best New Gear From Nike This Week

New year essentials.

1
Holiday
The Cool Material 2025 Holiday Gift Guides

From style and home goods to EDC and food and drink, we rounded up the coolest gifts of the year.

1
partner
Review: Nike x Hyperice HyperBoot – A Game-Changer for Foot Pain and Recovery

Check out our CM product review of the hottest product in wellness right now: the Nike x Hyperice HyperBoot. Spoiler alert -- it’s a gamechanger!

1
Outdoors
The Best Gear for Life on the Trail, According to the Couple Who Wrote the Book on It

They've explored 10,000 miles together. Here are their essentials.

Steals

The best deals and offers on the web

Editors' Picks

A curated selection of our favorite gear

Must-Reads

Our team’s top picks

1
1
Partner
Partner

Feeling the Burn

1
2
Sports
Sports

The Handsome Fan’s Style Guide to the NBA Finals

The Best Wheated Bourbons That Aren’t Pappy Van Winkle
3
Drinks
Drinks

The Best Wheated Bourbons That Aren’t Pappy Van Winkle

1
4
Partner
Partner

Hypershell X Review: The Future of Hiking Has Legs

1
5
Partner
Partner

The Story You’ll Tell When Someone Compliments Your Shirt

1
6
Watches
Watches

G-SHOCK’s 10-Year Pursuit of Perfection: The Fine Metallic Series Delivers Unseen Innovation

50 Books Every Man Should Read Before He’s 50
7
Features
Features

50 Books Every Man Should Read Before He’s 50

1
8
Sports
Sports

The Best New Gear From Nike This Week

1
9
Watches
Watches

150 Years of Bulova: The Watch Documentary You Didn’t Know You Needed

1
10
Watches
Watches

I Went Down a Nixon Watch Rabbit Hole. Here Are the 4 Most Surprising Details I Found

From Our Partners

The Latest

Misc
Honda Scrambler Revival

Scrambler motos are typically made with vintage flair, but this rendering by Brazilian concept artist Leo Porfirio looks 100% futuristic and deftly manages to combine three bike genres with scrambler, flat tracker, and cafe racer blended in perfect harmony. Porfirio has coined it the “Honda Scrambler Revival,” and this digitally-rendered…

By Amos Kwon
Honda-Scrambler-Revival-1
Misc
One of the Helmets Steve McQueen Wore During ‘Le Mans’ Is Up for Auction

To this day, almost five decades later, Le Mans remains one of the most celebrated racing films of all time despite the fact that the only notable "movie star" is the King of Cool himself. If you've been aching to own a piece of the cinematic racing classic that was…

By Cooper Fleishman
Steve-Mcqueen-Le-Mans-Helmet-Auction-1
Misc
Mazda MX-81 “Bertone Aria”

Honda's MX-prefix goes back quite a ways, and this MX-81 Concept from 1981's Tokyo Motor Show was the brand's first, even if it was just a concept. Otherwise known as the "Bertone Aria", the MX-81 looks every bit as good now as it did when it was new. That's because…

By Amos Kwon
Mazda-MX-81-Bertone-Aria-1
Misc
ELEVATOR Is the Email You Should Be Reading Every Week

ELEVATOR is like finding $10 in your pocket. It’s a welcome surprise each time it lands in your inbox. Every edition is filled with interesting, thought-provoking eye and brain candy from the corners of the web. It’s not the news news; you can get that elsewhere. It’s a collection of…

By Cooper Fleishman
Elevator-Infeed
Misc
Cool & Vintage 1995 Land Rover Defender 110

Australian shop Cool & Vintage continues their long run of Land Rover restomod hits with their latest, the 1995 Land Rover Defender 110 you see here. This pristine vehicle--and prime example of everything the Land Rover Defender was meant to embody--might have started as a two and a half decades…

By Cooper Fleishman
Cool-Vintage-1995-Land-Rover-Defender-110-1