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A Guide to Levi’s Numbers

Levi Strauss & Co. manufactures some of the highest quality jeans in the world. But the company wasn't always in the clothing business. When it was founded in 1853, Levi Strauss & Co. was a simple drygoods store that sold wholesale supplies to local general stores. That is, until the…

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The Coolest Electric SUVs You Can Buy Right Now

Electric cars are out of the infancy phase and there are now plenty of new electric cars to get excited about that aren’t from Tesla. One category in particular that’s worth paying attention to? Electric SUVs that can fit the whole family inside. Even better, car companies are putting real…

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What We’re Buying: Raen Sunglasses, Natural Deodorant, and More

Every week there are dozens of new and exciting pieces of gear. But are they actually worth buying? Trust the team at Cool Material to help you find the latest and greatest releases in a recurring column: What We’re Buying.

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Miller High Life x Tipsy Scoop Dive Bar

Tipsy Scoop is at it again with a brand new boozy ice cream. This time the frozen treats brand has partnered with the Champagne of Beer. The Miller High Life x Tipsy Scoop Dive Bar is an ice cream bar on a stick celebrating the culture and history of dive…

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Czinger 21C 3D Printed Hypercar

The performance numbers of the single-seat Czinger 21C are remarkable. 1,250 hp, zero to 62 mph in 1.9 seconds, and a claimed top speed of 253 mph. It even managed to utterly crush the very quick McLaren P1 for a car track record a the Circuit of the Americas by…

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