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Tools
Build the Perfect Bonfire with the Best Gear for the Great Outdoors

Build the Perfect Bonfire with the Best Gear for the Great Outdoors

From the right axe to the perfect sipping whiskey and a proper outdoor speaker, a night under the stars awaits.

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What We're Buying
Black Book: 12 Products Our Editors Loved in September 2026
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partner
Is Williamsburg the Most Underrated Golf Destination in America?
Our Picks

Featured Stories

The Cool Shop The Cool Shop
What We're Buying
The Cool Shop

What I'm buying, wearing, and using, this week.

The Future of Bourbon Is Behind This Door The Future of Bourbon Is Behind This Door
Lifestyle
The Future of Bourbon Is Behind This Door

Bourbon has spent the last decade getting bigger, older, and more expensive. What happens next?

Inside the 35th Kentucky Bourbon Festival
Inside the 35th Kentucky Bourbon Festival
Travel
Inside the 35th Kentucky Bourbon Festival
By Lanny Fuller
5 Host Gifts That Will Get You Invited Back
Guides
5 Host Gifts That Will Get You Invited Back
By Cool Material
The Cool Shop
The Cool Shop
What We're Buying
The Cool Shop

What I'm buying, wearing, and using, this week.

The Future of Bourbon Is Behind This Door
The Future of Bourbon Is Behind This Door
Lifestyle
The Future of Bourbon Is Behind This Door

Bourbon has spent the last decade getting bigger, older, and more expensive. What happens next?

Inside the 35th Kentucky Bourbon Festival
Inside the 35th Kentucky Bourbon Festival
Travel
Inside the 35th Kentucky Bourbon Festival

Bourbon has never been bigger. And somehow, it still has secrets.

5 Host Gifts That Will Get You Invited Back
Guides
5 Host Gifts That Will Get You Invited Back

Hosting is a laborious and often thankless task. Be a better house guest with one of these gifts that go beyond the cliché bottle of wine.

Steals

The best deals and offers on the web

Editors' Picks

A curated selection of our favorite gear

Must-Reads

Our team’s top picks

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Travel
Travel

Puerto Vallarta Beyond the Beach: A Journey Through Art & Culture

The Cool Material 2026 Fall Style Guide
The Cool Material 2026 Fall Style Guide
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What We're Buying
What We're Buying

The Cool Material 2026 Fall Style Guide

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3
Partner
Partner

How to Serve Great Cocktails Without Missing Your Own Party

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What We're Buying
What We're Buying

A Better Way to Bring the Shade

My Blind Date With Victoria at the Presidents Cup
My Blind Date With Victoria at the Presidents Cup
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Lifestyle
Lifestyle

My Blind Date With Victoria at the Presidents Cup

Cool Destination: The Ultimate Puerto Vallarta Guide
Cool Destination: The Ultimate Puerto Vallarta Guide
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Travel
Travel

Cool Destination: The Ultimate Puerto Vallarta Guide

This Los Angeles-Based Microbrand Makes the Best Tool Watch Under $1,000
This Los Angeles-Based Microbrand Makes the Best Tool Watch Under $1,000
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Watches
Watches

This Los Angeles-Based Microbrand Makes the Best Tool Watch Under $1,000

Cool Party: Our End of Summer Hosting Guide
Cool Party: Our End of Summer Hosting Guide
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Lifestyle
Lifestyle

Cool Party: Our End of Summer Hosting Guide

Finding Nature and Nurture in Puerto Vallarta
Finding Nature and Nurture in Puerto Vallarta
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Travel
Travel

Finding Nature and Nurture in Puerto Vallarta

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What We're Buying
What We're Buying

The Summer Edit: 10 Pieces That Make Getting Dressed Ridiculously Easy

From Our Partners

The Latest

Gear
Backcountry Access Arsenal Shovel

Hurling down a mountain at high speeds and feeling winter wind whipping against your face can make a man feel truly alive. But if you like staying that way (alive, that is) then you better be prepared heli-skiing in remote locations. The Backcountry Access Arsenal Shovel is the most efficient…

By Cool Material Guest
Backcountry-Access-Arsenal-Shovel
Food
Hidden Meanings Plates

If your bro has been kind of a douchebag lately but you can't say it to his face, maybe it's time invite him over, sit him down for a nice dinner and let your plate do the talking. Hidden Meaning Plates like "Douchebag," "Hot Mess" and "asshole" get your point…

By Cool Material Guest
Hidden-Meanings-Plates
Entertainment
Public Enemies

Public Enemies tells the compelling story of America's first ever "Public Enemy Number 1" with writing and performances as exciting and intense as the action. Johnny Depp plays the dangerously cunning bank robber John Dillinger, pursued by the relentless FBI agent Melvin Purvis, played by Christian Bale in this gritty…

By Cool Material Guest
Public-Enemies
Link Roundups
10 Websites To Get Your Drink On

Most Americans are too busy with all the last minute Christmas planning (Here's hoping you got everything from The Guy Gift Guide that you wanted!) to figure out what they would be doing as the ball dropped. This means there are really only two choices left: throw the party yourself…

By Cooper Fleishman
allrecipes
Accessories
The Gentleman’s Deck

Part of being a gentleman is mastering the art of not putting your foot in your mouth every time you open it. The Gentleman's Deck offers 50 etiquette tips to help you become a charismatic conversationalist. The included cards offer timeless conversational tips to ensure that you become patient, diplomatic…

By Cool Material Guest
The-Gentlemans-Deck