Skip to Content
Gear
Tech
Watches
Fashion
Lifestyle
Guides
steals

Get the Cool Material Newsletter

Insider recommendations, the best deals, and the most unique products & experiences, delivered right to your inbox.

Subcribe
Watches
1

The 1970 Classic Just Got a 2025 Upgrade

Bulova brings back the Super Seville. With vintage charm and cutting-edge precision.

1
Holiday
The Cool Material 2025 Holiday Gift Guides
1
partner
Bowl Season Gear by Nike
Our Picks

Featured Stories

1
Sports
The Best New Gear From Nike This Week

It's a Jordan Christmas miracle!

1
partner
How to Give the Gift of Pappy This Year (Even If You Can’t Get Your Hands on a Bottle)

You don’t need a rare hookup to gift a piece of bourbon history.

1
partner
Review: Nike x Hyperice HyperBoot – A Game-Changer for Foot Pain and Recovery
By Travis Haley
1
Outdoors
The Best Gear for Life on the Trail, According to the Couple Who Wrote the Book on It
By Lola Méndez
1
Sports
The Best New Gear From Nike This Week

It's a Jordan Christmas miracle!

1
partner
How to Give the Gift of Pappy This Year (Even If You Can’t Get Your Hands on a Bottle)

You don’t need a rare hookup to gift a piece of bourbon history.

1
partner
Review: Nike x Hyperice HyperBoot – A Game-Changer for Foot Pain and Recovery

Check out our CM product review of the hottest product in wellness right now: the Nike x Hyperice HyperBoot. Spoiler alert -- it’s a gamechanger!

1
Outdoors
The Best Gear for Life on the Trail, According to the Couple Who Wrote the Book on It

They've explored 10,000 miles together. Here are their essentials.

Steals

The best deals and offers on the web

Editors' Picks

A curated selection of our favorite gear

Must-Reads

Our team’s top picks

1
1
Partner
Partner

Feeling the Burn

1
2
Sports
Sports

The Handsome Fan’s Style Guide to the NBA Finals

The Best Wheated Bourbons That Aren’t Pappy Van Winkle
3
Drinks
Drinks

The Best Wheated Bourbons That Aren’t Pappy Van Winkle

1
4
Partner
Partner

Hypershell X Review: The Future of Hiking Has Legs

1
5
Partner
Partner

The Story You’ll Tell When Someone Compliments Your Shirt

1
6
Watches
Watches

G-SHOCK’s 10-Year Pursuit of Perfection: The Fine Metallic Series Delivers Unseen Innovation

50 Books Every Man Should Read Before He’s 50
7
Features
Features

50 Books Every Man Should Read Before He’s 50

1
8
Sports
Sports

The Best New Gear From Nike This Week

1
9
Watches
Watches

150 Years of Bulova: The Watch Documentary You Didn’t Know You Needed

1
10
Watches
Watches

I Went Down a Nixon Watch Rabbit Hole. Here Are the 4 Most Surprising Details I Found

From Our Partners

The Latest

Food
STEAL: Up to 75% Off Sale Items at Sur La Table

If you're anything like us,you spent the better part of the years of lockdown and quarantine leveling up your knife skills, kitchen prowess and chef's scowl. Now is the perfect time to put all of that into practice... once you finally upgrade all that hardware you've been meaning to toss…

By Cooper Fleishman
Sur-La-Table
Features
These Arizona Wilderness Beers Will Introduce You To Your New Favorite Hop Variety

A few meaningful details about Marquee Moon, the latest entry in Arizona Wilderness Brewing Co.’s Dirty Hop Water series, immediately stand out at first glance. One, the brewers dig the NYC rock legends Television—specifically their genre-defining debut album Marquee Moon. Two, they have a sense of humor: the beer clocks…

By Andy Crump
KPL_0328_AZW_MarqueeMoon.281
Fashion
The Autodromo Group B Rallysport Chronograph LE for Hodinkee

Auto-inspired watch brand Autodromo has recently partnered with timepiece titans Hodinkee on a limited edition series called the Group B Rallysport Chronograph. Using design language found in the spirit of the Group B rally racing era, the design of these watches is both classic and modern, elevating the ordinary into…

By Brett Braley
Autodromo-New-7
Audio
Where Audio Meets Auto: Master & Dynamic and Lamborghini Team Up Once Again

Luxury comes in many forms and both headphone brand Master & Dynamic and auto icon Lamborghini are leaders in their respective spaces. For the third iteration of their ongoing partnership, these two giants have produced three different headphones that balance the two brand identities into the perfect headphones. Whether you…

By Brett Braley
Headphones-5
Misc
Stop Dreaming About You Perfect Whiskey and Make It Yourself With Oak & Eden

If you're anything like us, you've spent more time than you care to remember consuming the best of the best whiskeys in the world while always dreaming about crafting the perfect bottle of your own. Skip the crazy waitlists and the incredible costs to do a single barrel select of…

By Pat McLaughlin
cVnoKY38 (1)