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What We're Buying
Where Broken Guitar Strings Get a Second Act

Where Broken Guitar Strings Get a Second Act

Inside FRET12, the Chicago shop turning rock ’n’ roll culture into clothes, art, live sessions, beer, and more.

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Travel
The Case for Nashville as Your Next Golf Getaway
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partner
The Summer Edit: 10 Pieces That Make Getting Dressed Ridiculously Easy
Our Picks

Featured Stories

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partner
The $1,200 Sneaker Giveaway ​

Win a pair of handcrafted Crown Northampton Yardley GAT sneakers, a matching cardholder, and a handmade shoe tree.

The Cool Shop The Cool Shop
What We're Buying
The Cool Shop

What I'm buying, wearing, and using, this week.

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What We're Buying
7 Essentials from Filson’s Warm-Weather Shop
By Cool Material
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Lifestyle
The Anti-Algorithm Guide to Discovering New Music
By Cool Material
1
partner
The $1,200 Sneaker Giveaway ​

Win a pair of handcrafted Crown Northampton Yardley GAT sneakers, a matching cardholder, and a handmade shoe tree.

The Cool Shop
The Cool Shop
What We're Buying
The Cool Shop

What I'm buying, wearing, and using, this week.

1
What We're Buying
7 Essentials from Filson’s Warm-Weather Shop

For the beach, the lake, the trail, and wherever you like disappearing to on summer weekends.

1
Lifestyle
The Anti-Algorithm Guide to Discovering New Music

Streaming made music infinite. Which made discovery harder. Here’s how we’re finding our way back.

Steals

The best deals and offers on the web

Editors' Picks

A curated selection of our favorite gear

Must-Reads

Our team’s top picks

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Travel
Travel

America’s Most Historic Golf Trip

The Cool Shop
The Cool Shop
2
What We're Buying
What We're Buying

The Cool Shop

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3
What We're Buying
What We're Buying

The Summer Edit: 10 Pieces That Make Getting Dressed Ridiculously Easy

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4
Sports
Sports

The Best New Gear From Nike This Week

The Cool Shop
The Cool Shop
5
What We're Buying
What We're Buying

The Cool Shop

Cool Destination: The Ultimate Puerto Vallarta Guide
Cool Destination: The Ultimate Puerto Vallarta Guide
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Travel
Travel

Cool Destination: The Ultimate Puerto Vallarta Guide

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Travel
Travel

The Luxury Lover’s Guide to Puerto Vallarta

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8
What We're Buying
What We're Buying

The Nike Chapter of My Summer Story

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9
Travel
Travel

The Hotel Redefining Charleston Charm

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10
Lifestyle
Lifestyle

Wild Turkey’s New ‘Cheesy Gold Foil’ Release Is a Tribute To a Collector’s Classic

From Our Partners

The Latest

Entertainment
Bizarre World Records

This post is brought to you by Saab. At Saab, we believe in independent thinking. It’s in everything we do. Learn more here. World records are usually spoken of in terms of the professional athlete, with time, distance, speed and strength being the facto units of measurement. But as any…

By Wylie Overstreet
BIZARRE-WORLD-RECORDS
Accessories
NIKE Q.S. Tennis Classic Premium Black

Before Rodman was kicking cameramen and Kobe was flipping out at post-game press conferences, there was John McEnroe. Almost as famous for his ridiculous on-the-court antics as he was for his incredible tennis ability, McEnroe was - at one point in time - the name to beat. This is relevant…

By Cooper Fleishman
nike-tennis
Entertainment
Trains of Fame

Training to be a graffiti artist is easier said than done. Picking up a few cans of spraypaint and going to town on the nearest wall probably isn't going to turn out quite as excellent as you had hoped (we tried, it sucked). In order to perfect your craft, you…

By Cooper Fleishman
graffiti-trains
Phones
Red Pop iPhone Camera Button

Hand someone your point-and-shoot digital and ask them to snap a picture of you and chances are they'll figure out how to do it (unless they are really, really old in which case you're just a poor decision maker).  Hand someone your iPhone and ask them to take a picture…

By Mike Newman
red-pop
Clothing
Elvis & Kresse Firehose Belt

There are a lot of products that so perfectly epitomize "cool material" they really don't require much explaining. Giant books of breasts, bacon hot sauce, anything with an engine, you get the idea. Belts generally aren't on that list (unless you're Bruce Wayne), but this firehose belt from Elvis &…

By Cooper Fleishman
firehose-belt