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What We're Buying
These $228 Vintage NFL Hoodies Aren’t for Fair-Weather Fans

These $228 Vintage NFL Hoodies Aren’t for Fair-Weather Fans

Greyson's limited-edition collection brings old-school style and premium craftsmanship to 17 NFL teams.

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What We're Buying
Black Book: 12 Products Our Editors Loved in September 2026
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partner
VESSEL Solved One of the Most Annoying Things About Your Golf Bag
Our Picks

Featured Stories

The Cool Shop The Cool Shop
What We're Buying
The Cool Shop

What I'm buying, wearing, and using, this week.

Cool Destination: The Ultimate Puerto Vallarta Guide Cool Destination: The Ultimate Puerto Vallarta Guide
Travel
Cool Destination: The Ultimate Puerto Vallarta Guide

Our favorite places to stay, eat, drink, explore, and linger in one of Mexico's most captivating beach towns.

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What We're Buying
We Did a Little Sole Searching for Pickup Season
By Cool Material
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What We're Buying
The Secret to Perfectly Messy Hair
By Cool Material
The Cool Shop
The Cool Shop
What We're Buying
The Cool Shop

What I'm buying, wearing, and using, this week.

Cool Destination: The Ultimate Puerto Vallarta Guide
Cool Destination: The Ultimate Puerto Vallarta Guide
Travel
Cool Destination: The Ultimate Puerto Vallarta Guide

Our favorite places to stay, eat, drink, explore, and linger in one of Mexico's most captivating beach towns.

1
What We're Buying
We Did a Little Sole Searching for Pickup Season

Your basketball shoes might be ready for the court. But are your feet?

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What We're Buying
The Secret to Perfectly Messy Hair

The perfect balance of polished and undone, without the crunch, grease, or obvious effort.

Steals

The best deals and offers on the web

Editors' Picks

A curated selection of our favorite gear

Must-Reads

Our team’s top picks

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Travel
Travel

Puerto Vallarta Beyond the Beach: A Journey Through Art & Culture

The Cool Material 2026 Fall Style Guide
The Cool Material 2026 Fall Style Guide
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What We're Buying
What We're Buying

The Cool Material 2026 Fall Style Guide

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3
Partner
Partner

How to Serve Great Cocktails Without Missing Your Own Party

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What We're Buying
What We're Buying

A Better Way to Bring the Shade

My Blind Date With Victoria at the Presidents Cup
My Blind Date With Victoria at the Presidents Cup
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Lifestyle
Lifestyle

My Blind Date With Victoria at the Presidents Cup

Cool Destination: The Ultimate Puerto Vallarta Guide
Cool Destination: The Ultimate Puerto Vallarta Guide
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Travel
Travel

Cool Destination: The Ultimate Puerto Vallarta Guide

This Los Angeles-Based Microbrand Makes the Best Tool Watch Under $1,000
This Los Angeles-Based Microbrand Makes the Best Tool Watch Under $1,000
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Watches
Watches

This Los Angeles-Based Microbrand Makes the Best Tool Watch Under $1,000

Cool Party: Our End of Summer Hosting Guide
Cool Party: Our End of Summer Hosting Guide
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Lifestyle
Lifestyle

Cool Party: Our End of Summer Hosting Guide

Finding Nature and Nurture in Puerto Vallarta
Finding Nature and Nurture in Puerto Vallarta
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Travel
Travel

Finding Nature and Nurture in Puerto Vallarta

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What We're Buying
What We're Buying

The Summer Edit: 10 Pieces That Make Getting Dressed Ridiculously Easy

From Our Partners

The Latest

Entertainment
Social Media Propaganda Posters

Chances are you use more than one social media platform. You like stuff on Facebook, you retweet funny Twitter jokes and you're probably trying to figure out circles like a preschooler on Google+ (hell, you probably still have a Myspace page somewhere floating out in the ether). Even though you may support…

By Mike Newman
Social-Media-Propaganda-Posters
Videos
The Rum Diary Official Trailer

Everyone and their mother knows "Fear and Loathing in Las Vegas" (even if it frightens the crap out of their mother) but if you had us pick our favorite work from the late gonzo journalist, Hunter S. Thompson, we'd be hard-pressed not to go with The Rum Diary. The movie is…

By Mike Newman
video-the-rum-diary-th
Drinks
Doomed Crystal Skull Shot Glass

There was probably some amount of historical truth behind the story of the latest Indiana Jones film, but all we remember is aliens and aborigines. Since the movie is three years old now, it's safe to say that if you haven't seen it yet you probably never will. The basic…

By Cooper Fleishman
Doomed-Crystal-Skull-Shot-Glass
Phones
Street Tag iPhone App

Vandalism isn't cool, man. So it's a good thing that we can now officially classify graffiti as art. Unfortunately, if the law man catches you in the act graffiti is just as felonious even though it's art. The fact that it's illegal is part of the fun, but at a certain…

By Cooper Fleishman
Street-Tag-iPhone-App
Fashion
Mustache Tsaiclip

"Good day sir. My monocle seems to have slipped and shattered and I can't read the time off my pocket watch, would you have it?" - Such is the gentleman we would fashion wearing the tsaiclip. For their functionality, we have always been fans of tie bars and clips but…

By Mike Newman
Tsaiclip