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Watches
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The Watch That Proves Toughness Has Always Been a Kind of Elegance

G-SHOCK didn’t just evolve into refinement. It’s been quietly building toward it from the start.

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Holiday
The Cool Material 2025 Holiday Gift Guides
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partner
How to Give the Gift of Pappy This Year (Even If You Can’t Get Your Hands on a Bottle)
Our Picks

Featured Stories

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Sports
The Best New Gear From Nike This Week

Pack your bags...

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Holiday
The Coolest Gifts for Drink Lovers for 2025

Give drink lovers gifts like these. And they'll make you good drinks in return. Win, win.

1
partner
Review: Nike x Hyperice HyperBoot – A Game-Changer for Foot Pain and Recovery
By Travis Haley
1
Outdoors
The Best Gear for Life on the Trail, According to the Couple Who Wrote the Book on It
By Lola Méndez
1
Sports
The Best New Gear From Nike This Week

Pack your bags...

1
Holiday
The Coolest Gifts for Drink Lovers for 2025

Give drink lovers gifts like these. And they'll make you good drinks in return. Win, win.

1
partner
Review: Nike x Hyperice HyperBoot – A Game-Changer for Foot Pain and Recovery

Check out our CM product review of the hottest product in wellness right now: the Nike x Hyperice HyperBoot. Spoiler alert -- it’s a gamechanger!

1
Outdoors
The Best Gear for Life on the Trail, According to the Couple Who Wrote the Book on It

They've explored 10,000 miles together. Here are their essentials.

Steals

The best deals and offers on the web

Editors' Picks

A curated selection of our favorite gear

Must-Reads

Our team’s top picks

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1
Partner
Partner

Feeling the Burn

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Sports
Sports

The Handsome Fan’s Style Guide to the NBA Finals

The Best Wheated Bourbons That Aren’t Pappy Van Winkle
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Drinks
Drinks

The Best Wheated Bourbons That Aren’t Pappy Van Winkle

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4
Partner
Partner

Hypershell X Review: The Future of Hiking Has Legs

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5
Partner
Partner

The Story You’ll Tell When Someone Compliments Your Shirt

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6
Watches
Watches

G-SHOCK’s 10-Year Pursuit of Perfection: The Fine Metallic Series Delivers Unseen Innovation

50 Books Every Man Should Read Before He’s 50
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Features
Features

50 Books Every Man Should Read Before He’s 50

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Sports
Sports

The Best New Gear From Nike This Week

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9
Watches
Watches

150 Years of Bulova: The Watch Documentary You Didn’t Know You Needed

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10
Watches
Watches

I Went Down a Nixon Watch Rabbit Hole. Here Are the 4 Most Surprising Details I Found

From Our Partners

The Latest

Features
The Best Watch Boxes To Keep Your Timepieces Organized

The finer things in life look as good when in rest mode as they do in action: a good motorcycle, a fine whiskey, and, of course, an exquisitely crafted wristwatch. A good watch box is essential for any collector, as it not only helps in keeping your timepieces safe but…

By Cool Material
Best-Watch-Boxes
Features
The Most Functional Mechanical Pencils That Don’t Skimp On Style

Digital technology has helped the world in countless ways, but it also makes certain things quite inconvenient. Case in point: It’s pretty hard to find a pencil sharpener nowadays. Even libraries--the longstanding beacon of the written word--seem to have taken them down. It's time to upgrade to a mechanical pencil…

By Cool Material
Best-Mechanical-Pencils
Gear
Gerber Assert Pocket Knife

Looking for a new pocket knife to add to your EDC arsenal? Gear up for everyday adventures with the Gerber Assert. Sleek, stylish, and oh-so-versatile, this cutting-edge tool is the ultimate companion for your outdoor pursuits. Crafted by Gerber, one of our favorite pocket knife makers, the Assert boasts a…

By John A. Paradiso
Assert-5
Food
Bricknic BBQ Planet

Prepare to level up your grilling game with the revolutionary Bricknik BBQ Planet. This innovative outdoor cooking device takes barbecuing to celestial heights, and it's ready to rock your world of flavors. Crafted with precision and a passion for perfecting the art of grilling, this awe-inspiring contraption is the brainchild…

By John A. Paradiso
BBQ-5
Misc
Wheelhero Makes Finding New Wheels and Tires Easier Than Ever

Shopping for new wheels and tires doesn't have to be as time-consuming as shopping for the vehicle itself with WheelHero, the premier online destination for custom wheels and tires. WheelHero has all the leading brands, so you can pair the best wheels and tires for racing, off-roading or everyday driving.…

By Pat McLaughlin
kmc-km550-riot sbl-anthracite with satin black lip-17×9-2021 jeep gladiator 72