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Watches
What It’s Like to Wear an $85,000 Watch

What It’s Like to Wear an $85,000 Watch

I spent some wrist time with the Ulysse Nardin Freak ONE Gold, a wonderfully strange feat of watchmaking with no dial, hands or crown.

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Travel
The Case for Nashville as Your Next Golf Getaway
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partner
The Summer Edit: 10 Pieces That Make Getting Dressed Ridiculously Easy
Our Picks

Featured Stories

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partner
The $1,200 Sneaker Giveaway ​

Win a pair of handcrafted Crown Northampton Yardley GAT sneakers, a matching cardholder, and a handmade shoe tree.

The Cool Shop The Cool Shop
What We're Buying
The Cool Shop

What I'm buying, wearing, and using, this week.

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What We're Buying
7 Essentials from Filson’s Warm-Weather Shop
By Cool Material
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Lifestyle
The Anti-Algorithm Guide to Discovering New Music
By Cool Material
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partner
The $1,200 Sneaker Giveaway ​

Win a pair of handcrafted Crown Northampton Yardley GAT sneakers, a matching cardholder, and a handmade shoe tree.

The Cool Shop
The Cool Shop
What We're Buying
The Cool Shop

What I'm buying, wearing, and using, this week.

1
What We're Buying
7 Essentials from Filson’s Warm-Weather Shop

For the beach, the lake, the trail, and wherever you like disappearing to on summer weekends.

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Lifestyle
The Anti-Algorithm Guide to Discovering New Music

Streaming made music infinite. Which made discovery harder. Here’s how we’re finding our way back.

Steals

The best deals and offers on the web

Editors' Picks

A curated selection of our favorite gear

Must-Reads

Our team’s top picks

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Travel
Travel

America’s Most Historic Golf Trip

The Cool Shop
The Cool Shop
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What We're Buying
What We're Buying

The Cool Shop

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3
What We're Buying
What We're Buying

The Summer Edit: 10 Pieces That Make Getting Dressed Ridiculously Easy

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4
Sports
Sports

The Best New Gear From Nike This Week

The Cool Shop
The Cool Shop
5
What We're Buying
What We're Buying

The Cool Shop

Cool Destination: The Ultimate Puerto Vallarta Guide
Cool Destination: The Ultimate Puerto Vallarta Guide
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Travel
Travel

Cool Destination: The Ultimate Puerto Vallarta Guide

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Travel
Travel

The Luxury Lover’s Guide to Puerto Vallarta

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What We're Buying
What We're Buying

The Nike Chapter of My Summer Story

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Travel
Travel

The Hotel Redefining Charleston Charm

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10
Lifestyle
Lifestyle

Wild Turkey’s New ‘Cheesy Gold Foil’ Release Is a Tribute To a Collector’s Classic

From Our Partners

The Latest

Phones
3D Printed Skull iPhone Case

We use Google for just about everything, so when Instagram finally came to Android we thought it was going to herald the end of our iPhone use. Now, we're kind of glad it didn't because if we weren't still toting iPhones around we would have no reason to own this…

By Cooper Fleishman
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Entertainment
The Lincoln Deck

Abe Lincoln is so hot right now. After wrecking some vampires and having Daniel Day Lewis star in a movie as him, the dude can't be touched. Maybe that's why we're digging The Lincoln Deck. The playing cards are inspired by the 16th president of the United States and have…

By Mike Newman
The-Lincoln-Deck-1
Entertainment
The Wire “All in the Game” Poster

Sheeeeeiiiiiiittttttttttt. If you're anything like us, you read that in Clay Davis' voice. We could probably just fill this post with a bunch of shheeeeeiiiiittttttts and no one would mind because everyone loves The Wire. And now, you can proudly display your love for one of the greatest television shows…

By Cooper Fleishman
The-Wire-All-in-the-Game-Poster-1
Accessories
Goods: Not Your Dad’s Wallet

The days of boring bi & tri-fold wallets are over. Money holsters are getting smaller, more innovative and generally more awesome than their forefathers. Ready to upgrade? Here are some solid picks to get you started. 1. Obtainium Wallet - $199 2. Flip n'Grip Wallet - $99 3. Slim Wallet…

By Mike Newman
goods-not-your-dads-wallet
Clothing
To A Tee: Blood Is The New Black

T-shirt collections that feature the original designs by a group of artists are nothing new, but Blood is the New Black  has a diverse assortment that manages to stand out among them. Humor, pop culture, photography, drawings  and a gamut of current trends are covered on the company’s soft, well-fitted, made-in-the-USA…

By BSacco
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