Skip to Content
Gear & Tech
Travel
Watches
Fashion
Lifestyle
Guides
steals

Get the Cool Material Newsletter

Insider recommendations, the best deals, and the most unique products & experiences, delivered right to your inbox.

Subcribe
Watches
What It’s Like to Wear an $85,000 Watch

What It’s Like to Wear an $85,000 Watch

I spent some wrist time with the Ulysse Nardin Freak ONE Gold, a wonderfully strange feat of watchmaking with no dial, hands or crown.

1
Travel
The Case for Nashville as Your Next Golf Getaway
1
partner
The Summer Edit: 10 Pieces That Make Getting Dressed Ridiculously Easy
Our Picks

Featured Stories

1
partner
The $1,200 Sneaker Giveaway ​

Win a pair of handcrafted Crown Northampton Yardley GAT sneakers, a matching cardholder, and a handmade shoe tree.

The Cool Shop The Cool Shop
What We're Buying
The Cool Shop

What I'm buying, wearing, and using, this week.

1
What We're Buying
7 Essentials from Filson’s Warm-Weather Shop
By Cool Material
1
Lifestyle
The Anti-Algorithm Guide to Discovering New Music
By Cool Material
1
partner
The $1,200 Sneaker Giveaway ​

Win a pair of handcrafted Crown Northampton Yardley GAT sneakers, a matching cardholder, and a handmade shoe tree.

The Cool Shop
The Cool Shop
What We're Buying
The Cool Shop

What I'm buying, wearing, and using, this week.

1
What We're Buying
7 Essentials from Filson’s Warm-Weather Shop

For the beach, the lake, the trail, and wherever you like disappearing to on summer weekends.

1
Lifestyle
The Anti-Algorithm Guide to Discovering New Music

Streaming made music infinite. Which made discovery harder. Here’s how we’re finding our way back.

Steals

The best deals and offers on the web

Editors' Picks

A curated selection of our favorite gear

Must-Reads

Our team’s top picks

1
1
Travel
Travel

America’s Most Historic Golf Trip

The Cool Shop
The Cool Shop
2
What We're Buying
What We're Buying

The Cool Shop

1
3
What We're Buying
What We're Buying

The Summer Edit: 10 Pieces That Make Getting Dressed Ridiculously Easy

1
4
Sports
Sports

The Best New Gear From Nike This Week

The Cool Shop
The Cool Shop
5
What We're Buying
What We're Buying

The Cool Shop

Cool Destination: The Ultimate Puerto Vallarta Guide
Cool Destination: The Ultimate Puerto Vallarta Guide
6
Travel
Travel

Cool Destination: The Ultimate Puerto Vallarta Guide

1
7
Travel
Travel

The Luxury Lover’s Guide to Puerto Vallarta

1
8
What We're Buying
What We're Buying

The Nike Chapter of My Summer Story

1
9
Travel
Travel

The Hotel Redefining Charleston Charm

1
10
Lifestyle
Lifestyle

Wild Turkey’s New ‘Cheesy Gold Foil’ Release Is a Tribute To a Collector’s Classic

From Our Partners

The Latest

Accessories
Nike Free Trainer 3.0

We're just not ready to make the leap into five-toed footwear. You can sit there and tell us the positives, and we'll keep coming back with the negatives: They look ridiculous. For our lightweight footwear, we'll turn to the new Nike Free 3.0's. Launching on January 1, 2013, the new…

By Mike Newman
Nike-Free-Trainer-30-1
Home
Field Notes Expedition Edition

Finding a portable pad of paper to keep track of your thoughts is not a difficult task. Binding a bunch of pieces of paper together into a pocket-sized notebook is all the rage these days, but the Field Notes Expedition Edition notebooks are just different enough to be cool. They…

By Cooper Fleishman
Field-Notes-Expedition-Edition-1
Videos
Futuristic Baseball

If you're of the right age, you might recall a little game called Base Wars for the Nintendo Entertainment System. Basically, it was futuristic baseball played by robots, and it was awesome. While not the same, this look at a possible MLB future is pretty damn sweet. Yes, we know…

By Mike Newman
video-Futuristic-Baseball-th
Transportation
Subway Deck

If you own a skateboard and live in NYC, there's a good chance you're extremely familiar with the subway system. Where as tourists will hop a cab and cyclists will pound out miles on their bike, you probably skate a few blocks and catch the subway to wherever you have…

By Mike Newman
Subway-Deck-1
Clothing
Lightning Bolt Quilted Bomber Fleece Jacket

Unless you're a surfer who lives on the equator, you've had to deal with that early morning chill when hitting the beach. It's the time when the town is quiet, the sun is coming up and the breeze is making the hair on your arms stand up straight. For these…

By Mike Newman
Lightning-Bolt-Quilted-Bomber-Fleece-Jacket-1