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Golf
The New Man Cave Has a Golf Simulator

The New Man Cave Has a Golf Simulator

The latest home luxury? Playing Pebble Beach in your underwear.

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What We're Buying
Black Book: 12 Products Our Editors Loved in September 2026
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partner
VESSEL Solved One of the Most Annoying Things About Your Golf Bag
Our Picks

Featured Stories

The Cool Shop The Cool Shop
What We're Buying
The Cool Shop

What I'm buying, wearing, and using, this week.

Cool Destination: The Ultimate Puerto Vallarta Guide Cool Destination: The Ultimate Puerto Vallarta Guide
Travel
Cool Destination: The Ultimate Puerto Vallarta Guide

Our favorite places to stay, eat, drink, explore, and linger in one of Mexico's most captivating beach towns.

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What We're Buying
We Did a Little Sole Searching for Pickup Season
By Cool Material
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What We're Buying
The Secret to Perfectly Messy Hair
By Cool Material
The Cool Shop
The Cool Shop
What We're Buying
The Cool Shop

What I'm buying, wearing, and using, this week.

Cool Destination: The Ultimate Puerto Vallarta Guide
Cool Destination: The Ultimate Puerto Vallarta Guide
Travel
Cool Destination: The Ultimate Puerto Vallarta Guide

Our favorite places to stay, eat, drink, explore, and linger in one of Mexico's most captivating beach towns.

1
What We're Buying
We Did a Little Sole Searching for Pickup Season

Your basketball shoes might be ready for the court. But are your feet?

1
What We're Buying
The Secret to Perfectly Messy Hair

The perfect balance of polished and undone, without the crunch, grease, or obvious effort.

Steals

The best deals and offers on the web

Editors' Picks

A curated selection of our favorite gear

Must-Reads

Our team’s top picks

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Travel
Travel

Puerto Vallarta Beyond the Beach: A Journey Through Art & Culture

The Cool Material 2026 Fall Style Guide
The Cool Material 2026 Fall Style Guide
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What We're Buying
What We're Buying

The Cool Material 2026 Fall Style Guide

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3
Partner
Partner

How to Serve Great Cocktails Without Missing Your Own Party

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What We're Buying
What We're Buying

A Better Way to Bring the Shade

My Blind Date With Victoria at the Presidents Cup
My Blind Date With Victoria at the Presidents Cup
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Lifestyle
Lifestyle

My Blind Date With Victoria at the Presidents Cup

Cool Destination: The Ultimate Puerto Vallarta Guide
Cool Destination: The Ultimate Puerto Vallarta Guide
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Travel
Travel

Cool Destination: The Ultimate Puerto Vallarta Guide

This Los Angeles-Based Microbrand Makes the Best Tool Watch Under $1,000
This Los Angeles-Based Microbrand Makes the Best Tool Watch Under $1,000
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Watches
Watches

This Los Angeles-Based Microbrand Makes the Best Tool Watch Under $1,000

Cool Party: Our End of Summer Hosting Guide
Cool Party: Our End of Summer Hosting Guide
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Lifestyle
Lifestyle

Cool Party: Our End of Summer Hosting Guide

Finding Nature and Nurture in Puerto Vallarta
Finding Nature and Nurture in Puerto Vallarta
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Travel
Travel

Finding Nature and Nurture in Puerto Vallarta

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What We're Buying
What We're Buying

The Summer Edit: 10 Pieces That Make Getting Dressed Ridiculously Easy

From Our Partners

The Latest

Videos
This Breaking Bad Tribute Will Remind You Just How Much You Loved Breaking Bad

One of the greatest shows ever made just got the tribute video it deserves. Unlike many fan-made videos that are nothing more than a bunch of clips smashed together, this piece from Alexandre Gasulla does the epic show justice. Watch it and remember those amazing Sunday nights and perhaps tear…

By Mike Newman
vidyth
Features
The Labels of Evil Twin Brewing

Besides churning out killer beers like Even More Jesus and Bozo Beer, Denmark’s Evil Twin Brewing has consistently plastered their bottles with interesting labels. From the bold and often humorous names to the almost fractal-like design, the bottles and cans from Evil Twin are instantly recognizable. We talked with Jeppe…

By Mike Newman
labels-of-evil-twin-brewing-build
Videos
The Network Diaries: Let’s Get Digital

If you've been following along, AT&T's Mobile Movement has traveled the country talking to Millennials about their modern tech-driven lives. Now, as a sort of culmination, AT&T has created The Network Diaries, an original, short film that celebrates these mobile love stories. The film stars Jon Heder (Napoleon Dynamite), Megan Ferguson (Love…

By Mike Newman
att-the-netword-diaries
Fashion
Store Your Watches In These Folds When You’re Not Wearing Them

It's rare you find the watch perfect for every occasion. Sure, dropping a ton on a fine timepiece should have you covered in most scenarios, but if that's not in your budget, or you like to have some variety in your wrist-wear, you'll need something to carry your collection when…

By Mike Newman
wnw1
Home
Go! Pet Design Makes Pet Cages That Look Like Works of Art

Is Fido's lair an eyesore? Does it look like some mass-market cube cage, because, well, it is a mass-market cube cage? Philly's Go! Pet Design wants to provide your pooch with a sleek new home. All designed and made by hand, each of the pieces from Go! Pet Design are…

By Mike Newman
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