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What We're Buying
Where Broken Guitar Strings Get a Second Act

Where Broken Guitar Strings Get a Second Act

Inside FRET12, the Chicago shop turning rock ’n’ roll culture into clothes, art, live sessions, beer, and more.

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Travel
The Case for Nashville as Your Next Golf Getaway
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partner
The Summer Edit: 10 Pieces That Make Getting Dressed Ridiculously Easy
Our Picks

Featured Stories

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partner
The $1,200 Sneaker Giveaway ​

Win a pair of handcrafted Crown Northampton Yardley GAT sneakers, a matching cardholder, and a handmade shoe tree.

The Cool Shop The Cool Shop
What We're Buying
The Cool Shop

What I'm buying, wearing, and using, this week.

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What We're Buying
7 Essentials from Filson’s Warm-Weather Shop
By Cool Material
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Lifestyle
The Anti-Algorithm Guide to Discovering New Music
By Cool Material
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partner
The $1,200 Sneaker Giveaway ​

Win a pair of handcrafted Crown Northampton Yardley GAT sneakers, a matching cardholder, and a handmade shoe tree.

The Cool Shop
The Cool Shop
What We're Buying
The Cool Shop

What I'm buying, wearing, and using, this week.

1
What We're Buying
7 Essentials from Filson’s Warm-Weather Shop

For the beach, the lake, the trail, and wherever you like disappearing to on summer weekends.

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Lifestyle
The Anti-Algorithm Guide to Discovering New Music

Streaming made music infinite. Which made discovery harder. Here’s how we’re finding our way back.

Steals

The best deals and offers on the web

Editors' Picks

A curated selection of our favorite gear

Must-Reads

Our team’s top picks

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Travel
Travel

America’s Most Historic Golf Trip

The Cool Shop
The Cool Shop
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What We're Buying
What We're Buying

The Cool Shop

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What We're Buying
What We're Buying

The Summer Edit: 10 Pieces That Make Getting Dressed Ridiculously Easy

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Sports
Sports

The Best New Gear From Nike This Week

The Cool Shop
The Cool Shop
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What We're Buying
What We're Buying

The Cool Shop

Cool Destination: The Ultimate Puerto Vallarta Guide
Cool Destination: The Ultimate Puerto Vallarta Guide
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Travel
Travel

Cool Destination: The Ultimate Puerto Vallarta Guide

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Travel
Travel

The Luxury Lover’s Guide to Puerto Vallarta

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What We're Buying
What We're Buying

The Nike Chapter of My Summer Story

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Travel
Travel

The Hotel Redefining Charleston Charm

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Lifestyle
Lifestyle

Wild Turkey’s New ‘Cheesy Gold Foil’ Release Is a Tribute To a Collector’s Classic

From Our Partners

The Latest

Fashion
MURO Sneakers

Using the purity, versatility, malleability and intense colors of transition metals, along with the smallest, basic and indivisible unit of matter (the atom) as points of inspiration, MURO has created some seriously hard-wearing, seriously pretty sneakers. The Metal and Atom collections each have five pairs of solid color sneakers with…

By Cooper Fleishman
muroexe-sneakers-4
Food
Jack Daniel’s Tennessee Fire Is Now Available

We mentioned Jack Daniel's Tennessee Fire when it was first announced, and now the Fireball challenger is on shelves throughout the US. If you like a little heat with your alcohol burn, JD is finally here to give you another option outside of the bottle that "tastes like heaven, burns…

By Mike Newman
jack-daniels-tennessee-fire
Transportation
The Koenigsegg Regera Is the Fastest Production Electric Car

The man behind Koenigsegg, Christian von Koenigsegg, is the mad scientist of the automotive industry. His latest monster is called Regera ("to reign" in Swedish), and it's the fastest production electric car ever thanks to the trio of electric engines that output a combined 700bhp. Those are serious numbers for…

By Cooper Fleishman
koenigsegg-regera-2
Gear
The Multi-Mission Axe by Outland Equipment

Over the course of a decade consulting with companies that manufacture firearms and accessories, Christopher Aiston built relationships with firefighters and the boys in blue. Outland Equipment was born when Chris realized that firefighters needed a streamlined, lightweight, multi-purpose tool that could be carried at all times. Built to withstand…

By Cooper Fleishman
multi-mission-axe
Entertainment
On Beer and Food: The Gourmet’s Guide to Recipes and Pairings

While you might not know the nuances of pairing wine with food, everyone at least knows the very basic rule that big reds go with heavy meats and whites go with lighter dishes. But what do you know about beer? Beer can have so many unique flavors that it's an…

By Mike Newman
on-beer-and-food-book-3