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Tech
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The Rise of Prediction Culture

From sports to pop culture, Polymarket is changing how we engage with what happens next.

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Lifestyle
The Golf Round That Built a Bourbon Empire
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What We're Buying
Italy From Home
Our Picks

Featured Stories

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Travel
Your One-Bag Weekend Getaway Packing Guide

Cover all the bases with versatile selections for your EDC, your outdoor kit, and some R&R afterwards.

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What We're Buying
Bring the Soundtrack With You This Summer

The best outdoor portable speakers for beach trips, lake weekends, backyard hangs, and every adventure that calls for a little music.

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Lifestyle
The Anti-Algorithm Guide to Discovering New Music
By Cool Material
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Features
The Color Combos I’m Wearing a Lot Right Now
By Lanny Fuller
1
Travel
Your One-Bag Weekend Getaway Packing Guide

Cover all the bases with versatile selections for your EDC, your outdoor kit, and some R&R afterwards.

1
What We're Buying
Bring the Soundtrack With You This Summer

The best outdoor portable speakers for beach trips, lake weekends, backyard hangs, and every adventure that calls for a little music.

1
Lifestyle
The Anti-Algorithm Guide to Discovering New Music

Streaming made music infinite. Which made discovery harder. Here’s how we’re finding our way back.

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Features
The Color Combos I’m Wearing a Lot Right Now

Steals

The best deals and offers on the web

Editors' Picks

A curated selection of our favorite gear

Must-Reads

Our team’s top picks

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1
Partner
Partner

Feeling the Burn

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Sports
Sports

The Handsome Fan’s Style Guide to the NBA Finals

The Best Wheated Bourbons That Aren’t Pappy Van Winkle
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Drinks
Drinks

The Best Wheated Bourbons That Aren’t Pappy Van Winkle

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4
Partner
Partner

Hypershell X Review: The Future of Hiking Has Legs

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5
Partner
Partner

The Story You’ll Tell When Someone Compliments Your Shirt

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6
Watches
Watches

G-SHOCK’s 10-Year Pursuit of Perfection: The Fine Metallic Series Delivers Unseen Innovation

50 Books Every Man Should Read Before He’s 50
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Features
Features

50 Books Every Man Should Read Before He’s 50

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Sports
Sports

The Best New Gear From Nike This Week

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Watches
Watches

150 Years of Bulova: The Watch Documentary You Didn’t Know You Needed

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10
Watches
Watches

I Went Down a Nixon Watch Rabbit Hole. Here Are the 4 Most Surprising Details I Found

From Our Partners

The Latest

Home
James Jannard of Red Cameras Lives in a Bond Lair

James Jannard is the founder of Oakley and Red Digital Cinema Camera Company, an owner of multiple islands and now, the proud inhabitant of his very own Bond lair in the Trousdale section of Beverly Hills. Working with the firm iDGroup, this brutalist citadel was constructed with exposed concrete and…

By Cooper Fleishman
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Transportation
East Coast Defender Project KSD

If you're not familiar with East Coast Defender, you don't read Cool Material too often. We're kinda fanboys. That's why we're more than a little excited about their latest build, Project KSD. The handcrafted Malibu Edition Defender 110 marks an exciting new chapter in the ECD story. That's because Project KSD is the…

By Mike Newman
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Clothing
9 Pairs of Better Underwear

No matter what kind of man you are, we’d be willing to bet that of all the style pieces you own, the one you probably give the least consideration to is your underwear. We’re guilty of it ourselves. When we need new undies, we typically default to the age-old classics…

By Maxwell Barna
9-Best-Pairs-of-Mens-Underwear-Header
Tech
The Insta360 Pro Camera Lets You Capture Google Street View Shots

If you're anything like us, Google is the first you turn to when you need information, and that's especially true when trying to get directions somewhere you've never been. Now that the Insta360 Pro Camera is Street View certified as part of the Street View ready program so you can…

By Cooper Fleishman
Insta360-Pro-Camera-Lets-You-Capture-Google-Street-View-Shots-1
Transportation
The Rezvani TANK Is the Ultimate Suburban SUV

If you want a surefire way to impress, terrify or otherwise rile up all of your friends, family and neighbors, look no further than the “tactical urban vehicle" you see here. The first thing you’re going to notice about this vehicle is the Batmobile meets Halo Warthog styling, which we have absolutely…

By Cooper Fleishman
Rezvani-TANK