Skip to Content
Gear & Tech
Travel
Watches
Fashion
Lifestyle
Guides
steals

Get the Cool Material Newsletter

Insider recommendations, the best deals, and the most unique products & experiences, delivered right to your inbox.

Subcribe
Tech
1

The Rise of Prediction Culture

From sports to pop culture, Polymarket is changing how we engage with what happens next.

1
Lifestyle
The Golf Round That Built a Bourbon Empire
1
What We're Buying
Italy From Home
Our Picks

Featured Stories

1
Travel
Your One-Bag Weekend Getaway Packing Guide

Cover all the bases with versatile selections for your EDC, your outdoor kit, and some R&R afterwards.

1
What We're Buying
Bring the Soundtrack With You This Summer

The best outdoor portable speakers for beach trips, lake weekends, backyard hangs, and every adventure that calls for a little music.

1
Lifestyle
The Anti-Algorithm Guide to Discovering New Music
By Cool Material
1
Features
The Color Combos I’m Wearing a Lot Right Now
By Lanny Fuller
1
Travel
Your One-Bag Weekend Getaway Packing Guide

Cover all the bases with versatile selections for your EDC, your outdoor kit, and some R&R afterwards.

1
What We're Buying
Bring the Soundtrack With You This Summer

The best outdoor portable speakers for beach trips, lake weekends, backyard hangs, and every adventure that calls for a little music.

1
Lifestyle
The Anti-Algorithm Guide to Discovering New Music

Streaming made music infinite. Which made discovery harder. Here’s how we’re finding our way back.

1
Features
The Color Combos I’m Wearing a Lot Right Now

Steals

The best deals and offers on the web

Editors' Picks

A curated selection of our favorite gear

Must-Reads

Our team’s top picks

1
1
Partner
Partner

Feeling the Burn

1
2
Sports
Sports

The Handsome Fan’s Style Guide to the NBA Finals

The Best Wheated Bourbons That Aren’t Pappy Van Winkle
3
Drinks
Drinks

The Best Wheated Bourbons That Aren’t Pappy Van Winkle

1
4
Partner
Partner

Hypershell X Review: The Future of Hiking Has Legs

1
5
Partner
Partner

The Story You’ll Tell When Someone Compliments Your Shirt

1
6
Watches
Watches

G-SHOCK’s 10-Year Pursuit of Perfection: The Fine Metallic Series Delivers Unseen Innovation

50 Books Every Man Should Read Before He’s 50
7
Features
Features

50 Books Every Man Should Read Before He’s 50

1
8
Sports
Sports

The Best New Gear From Nike This Week

1
9
Watches
Watches

150 Years of Bulova: The Watch Documentary You Didn’t Know You Needed

1
10
Watches
Watches

I Went Down a Nixon Watch Rabbit Hole. Here Are the 4 Most Surprising Details I Found

From Our Partners

The Latest

Tech
PowerRay Underwater Drone

Drones are great for getting unique, bird's-eye view photos and videos. But fly that drone into the water and all you'll be left with is a $1,000 paperweight. That is, of course, unless your drone is PowerRay. PowerRay, from PowerVision, is an underwater drone ideal for fishermen or adventurers. With…

By Mike Newman
PowerRay-Underwater-Drone
Transportation
Toyota GR HV Sports Concept Car

Recently, Toyota unveiled a new combination SUV / cargo van that kinda upset us because it wasn't a sports car to replace MR2, Supra or 86 (aka Scion FR-S or Subaru BR-Z depending on how you feel about each of the brands). We've now learned that the brand has plans…

By Cooper Fleishman
Toyota-GR-HV-Sports-Concept-Car
Clothing
Stantt Makes Perfect Fitting Dress Shirts Out of Sportswear Fabric

There's a reason athletes rely on specific clothing. When you move and sweat, you need gear up to the task. You're probably not draining threes, but that doesn't mean you can't wear the same performance clothing. Stantt makes dress shirts with sportswear fabric technology. Each customer is matched to 1…

By Mike Newman
Stantt-Infeed1-10-10-17-2
Transportation
This E-Bike Can Go 236 Miles on One Charge

Your standard e-bike is great for giving your legs a breather... for a while. Then, when you're in the home stretch, the battery gives out and you're left to handle the most daunting hills on your own after you put in a long day of riding. That won't be an…

By Mike Newman
E-Bike-Can-Go-236-Miles-on-One-Charge-new
Misc
MoMA Is Selling a Bunch of Famous Photographs

It makes sense that the Museum of Modern Art was the first U.S. museum to have a photography department, as, in the history of art, it's a rather new medium. Now, in an effort to clear space and raise a few (read: lots of) dollars, MoMA is selling off over…

By Mike Newman
MoMA-Is-Selling-a-Bunch-of-Famous-Photographs-1