Skip to Content
Gear
Tech
Watches
Fashion
Lifestyle
Guides
steals

Get the Cool Material Newsletter

Insider recommendations, the best deals, and the most unique products & experiences, delivered right to your inbox.

Subcribe
Valentine's Day
1

What to Get Him for Valentine’s Day (When He Says He Doesn’t Need Anything)

A list of things he didn’t ask for but would love to receive.

1
partner
Good, Better, Bezel: How G-SHOCK’s G-STEEL Keeps Toughening Up Beauty
1
Sports
The Best New Gear From Nike This Week
Our Picks

Featured Stories

1
partner
The Winter Olympics, But Make It Wearable

Nike’s cold-weather era is peaking, don’t miss out.

1
Features
There’s Nothing Cool About Being Cold

Signature Innovation Group hid a flannel in this corduroy jacket.

1
Features
When a Dress Shoe Trend Turns Out to Be a Classic
By Beau Hayhoe
1
partner
Looks Like a Teddy, Wears Like a Grizzly
By Lanny Fuller
1
partner
The Winter Olympics, But Make It Wearable

Nike’s cold-weather era is peaking, don’t miss out.

1
Features
There’s Nothing Cool About Being Cold

Signature Innovation Group hid a flannel in this corduroy jacket.

1
Features
When a Dress Shoe Trend Turns Out to Be a Classic

The monk strap’s journey from blog-era favorite to modern classic

1
partner
Looks Like a Teddy, Wears Like a Grizzly

Nike ACG "Canwell Glacier" Jacket, reviewed.

Steals

The best deals and offers on the web

Editors' Picks

A curated selection of our favorite gear

Must-Reads

Our team’s top picks

1
1
Partner
Partner

Feeling the Burn

1
2
Sports
Sports

The Handsome Fan’s Style Guide to the NBA Finals

The Best Wheated Bourbons That Aren’t Pappy Van Winkle
3
Drinks
Drinks

The Best Wheated Bourbons That Aren’t Pappy Van Winkle

1
4
Partner
Partner

Hypershell X Review: The Future of Hiking Has Legs

1
5
Partner
Partner

The Story You’ll Tell When Someone Compliments Your Shirt

1
6
Watches
Watches

G-SHOCK’s 10-Year Pursuit of Perfection: The Fine Metallic Series Delivers Unseen Innovation

50 Books Every Man Should Read Before He’s 50
7
Features
Features

50 Books Every Man Should Read Before He’s 50

1
8
Sports
Sports

The Best New Gear From Nike This Week

1
9
Watches
Watches

150 Years of Bulova: The Watch Documentary You Didn’t Know You Needed

1
10
Watches
Watches

I Went Down a Nixon Watch Rabbit Hole. Here Are the 4 Most Surprising Details I Found

From Our Partners

The Latest

Transportation
Koenigsegg Naked Carbon Regera

Many would call a handmade hypercar a work of art, but Koenigsegg brings the artfulness to stratospheric levels with a one-off special KNC Regera that takes carbon fiber and exposes every strand for the world to see. This special 1500+ horsepower plug-in hybrid has the epoxy that usually covers the…

By Amos Kwon
Koenigsegg-Naked-Carbon-Regera
Transportation
The Paul Smith Land Rover Now Comes in Die Cast

In case the knighthood wasn't indication enough, British fashion designer Sir Paul Smith is an icon. One of the things he's most known for is his eclectic use of bold colors throughout his designs. He's been branching out from the world of fashion for as long as we can remember,…

By Cooper Fleishman
Paul-Smith-Land-Rover-Die-Cast
Transportation
Venturi Mission 03 Electric Antarctic Rover

Funny, we’ve been looking for a new vehicle to get through this winter, and we think we’ve found it in the Venturi Mission 03 Electric Antarctic Rover. Like a life-sized LEGO Technic creation, the Antarctic Rover isn’t just meant to handle harsh and perpetually subzero environmnents, it does so by…

By Amos Kwon
Venturi-Mission-03-Electric-Antarctic-Rover
Entertainment
L’Affiche Technique Patent Posters

There's no questioning the fact that new products, and the patents that protect them, define large parts of our lives. Whether you're talking the tech you're using to read this, the car that got you to work, the business that you conduct in the commode or the things you do…

By Cooper Fleishman
L-Affiche-Technique-Patent-Posters-1
Entertainment
8 Email Newsletters Every Guy Should Know

When people think about newsletters, their first instinct is to usually groan at the idea of some company whose email they regretfully signed up for years ago spamming them about discounts, or giving them unsolicited advice about something they don’t care about. It’s a thing. But not all newsletters are…

By Maxwell Barna
Best-Newsletters-for-a-More-Interesting-Inbox-Header