Skip to Content
Gear
Tech
Watches
Fashion
Lifestyle
Guides
steals

Get the Cool Material Newsletter

Insider recommendations, the best deals, and the most unique products & experiences, delivered right to your inbox.

Subcribe
Watches
1

The Watch That Proves Toughness Has Always Been a Kind of Elegance

G-SHOCK didn’t just evolve into refinement. It’s been quietly building toward it from the start.

1
Holiday
The Cool Material 2025 Holiday Gift Guides
1
partner
How to Give the Gift of Pappy This Year (Even If You Can’t Get Your Hands on a Bottle)
Our Picks

Featured Stories

1
Sports
The Best New Gear From Nike This Week

Pack your bags...

1
Holiday
The Coolest Gifts for Drink Lovers for 2025

Give drink lovers gifts like these. And they'll make you good drinks in return. Win, win.

1
partner
Review: Nike x Hyperice HyperBoot – A Game-Changer for Foot Pain and Recovery
By Travis Haley
1
Outdoors
The Best Gear for Life on the Trail, According to the Couple Who Wrote the Book on It
By Lola Méndez
1
Sports
The Best New Gear From Nike This Week

Pack your bags...

1
Holiday
The Coolest Gifts for Drink Lovers for 2025

Give drink lovers gifts like these. And they'll make you good drinks in return. Win, win.

1
partner
Review: Nike x Hyperice HyperBoot – A Game-Changer for Foot Pain and Recovery

Check out our CM product review of the hottest product in wellness right now: the Nike x Hyperice HyperBoot. Spoiler alert -- it’s a gamechanger!

1
Outdoors
The Best Gear for Life on the Trail, According to the Couple Who Wrote the Book on It

They've explored 10,000 miles together. Here are their essentials.

Steals

The best deals and offers on the web

Editors' Picks

A curated selection of our favorite gear

Must-Reads

Our team’s top picks

1
1
Partner
Partner

Feeling the Burn

1
2
Sports
Sports

The Handsome Fan’s Style Guide to the NBA Finals

The Best Wheated Bourbons That Aren’t Pappy Van Winkle
3
Drinks
Drinks

The Best Wheated Bourbons That Aren’t Pappy Van Winkle

1
4
Partner
Partner

Hypershell X Review: The Future of Hiking Has Legs

1
5
Partner
Partner

The Story You’ll Tell When Someone Compliments Your Shirt

1
6
Watches
Watches

G-SHOCK’s 10-Year Pursuit of Perfection: The Fine Metallic Series Delivers Unseen Innovation

50 Books Every Man Should Read Before He’s 50
7
Features
Features

50 Books Every Man Should Read Before He’s 50

1
8
Sports
Sports

The Best New Gear From Nike This Week

1
9
Watches
Watches

150 Years of Bulova: The Watch Documentary You Didn’t Know You Needed

1
10
Watches
Watches

I Went Down a Nixon Watch Rabbit Hole. Here Are the 4 Most Surprising Details I Found

From Our Partners

The Latest

Home
Shel Silverstein’s Bay Area Houseboat Is for Sale

Whether you know Shel Silverstein because of The Giving Tree, Where the Sidewalk Ends, A Light in the Attic or Falling Up, it's almost impossible to fathom that anyone reading this hasn't been touched by his work. In addition to the myriad written works, he was a true Renaissance man…

By Cooper Fleishman
Shel-Silverstein-Bay-Area-Houseboat
Fashion
Seiko “Captain Willard” Dive Watch

One of film's horological legends is the 1976 Seiko Diver 'Captain Willard' Ref. 6105-8110 from Francis Ford Coppola’s Apocalypse Now. The watch wasn't just product placement, it was a true purpose-driven timepiece worn by U.S. servicemen in the Vietnam War due to its ability to survive in the jungle. This…

By Amos Kwon
Seiko-Captain-Willard-Dive-Watch
Accessories
adidas Ozweego TR

One of the few things keeping you sane these days might be running, and maybe taking to the trails provides you with more freedom and social distancing than taking to the streets. Just in time, adidas just released a reinterpretation of their Ozweego into a trailer runner (TR). The Legacy…

By Amos Kwon
adidas-Ozweego-TR
Clothing
Up to 70% off Thousands of Sale Items at East Dane

Dressing up for video calls has honestly become one of the highlights of our days recently. Even if you're only upgrading from shorts and slides to sweats and sneakers, now is a great time to add new pieces to your wardrobe because there are a lot of great sales happening.…

By Cooper Fleishman
East-Dane-Sale-Spring-2020
Transportation
$31 Million Worth of Exotic Cars Up for Auction

One of the finest car collections in recent memory will go on the auction block, and all because an Elkhart, Indiana CEO went bankrupt due to fraud. Najeeb Khan, the former CEO of payroll firm Interlogic Outsourcing Inc., was accused of $100 million worth of fraud and has to sell…

By Amos Kwon
RM-Sothebys-Auction-October-2020