Skip to Content

Fashion

The latest in men's fashion: trends, products, shopping, and style tips from Cool Material editors.

Cool Destination: The Ultimate Puerto Vallarta Guide Cool Destination: The Ultimate Puerto Vallarta Guide
Fashion
Cool Destination: The Ultimate Puerto Vallarta Guide

Our favorite places to stay, eat, drink, explore, and linger in one of Mexico's most captivating beach towns.

Nearly Two Decades Later, Outlier Is Still Changing the Face of Menswear Nearly Two Decades Later, Outlier Is Still Changing the Face of Menswear
Fashion
Nearly Two Decades Later, Outlier Is Still Changing the Face of Menswear

The ultra-innovative brand is making clothes for generations ahead, using remarkable materials and taking on climate change.

The Cool Material 2026 Fall Style Guide The Cool Material 2026 Fall Style Guide
Fashion
The Cool Material 2026 Fall Style Guide

Our favorites for fall. Your shortcut to style.

Unimatic x Huckberry Earthform Collection

Unimatic's collabs are some of the best and most unique in the watch world. Their latest is with men's online retailer Huckberry. The Earthform Collection pays homage to the National Parks Service with three colorways: Lichen (inspired by Yosemite and El Capitan), Redwood (Pacific Crest Trail's redwood forests), and Sandstone…

Earthform-7
IWC Pilot’s Watch Chronograph “Miami Edition”

Miami doesn't really need more luxury. Nevertheless, Swiss luxury watchmaker IWC Schaffhausen has recently debuted a flashier and limited edition of its venerable Pilot. The IWC Pilot's Watch Chronograph "Miami Edition" is the result of a partnership between the Swiss watchmaker and Mercedes-AMG Petronas Formula One Teams. It features a…

IWC-Miami-6
Zodiac Sea-Chron

It's about time Zodiac brought back the Sea-Chron, a chrono follow-up to its much-lauded Sea Wolf. Birthed in the '60s, the Sea-Chron has recently resurfaced in modern form, and it's a stunner. Changes to the original design include a different bezel, crystal, and, most importantly, movement. The case measures 42mm…

Sea-Chron-6
Pelican 1595 Air Case

Big Pelican cases are great for protecting precious gear, but they can be heavy. The new 1595 Air Case weighs only around 16 pounds with padding, and it's IP67 and MIL-SPEC certified waterproof, crushproof, and dustproof, so you need not fear that your camera gear, etc. will bit it in…

Air-Case-4
Unimatic Modello Quattro UTB-4

We love Unimatic for its unique style, robust construction, and creative limited-run watches and collaborations. This time, they've created a robust tool watch imbued with masculine style and everyday utility. The new UTB-4 is its toughest watch to date. The modest 40mm sandblasted case looks brash with its thick, fixed…

UTB4-5