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Fashion

The latest in men's fashion: trends, products, shopping, and style tips from Cool Material editors.

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Fashion
How to Layer Like an Italian This Winter
By Cool Material
Black Book: 13 Products Our Editors Loved in October 2026 Black Book: 13 Products Our Editors Loved in October 2026
Fashion
Black Book: 13 Products Our Editors Loved in October 2026

The products our editors have been obsessed with in October 2026.

By Cool Material
Cool Destination: The Ultimate Puerto Vallarta Guide Cool Destination: The Ultimate Puerto Vallarta Guide
Fashion
Cool Destination: The Ultimate Puerto Vallarta Guide

Our favorite places to stay, eat, drink, explore, and linger in one of Mexico's most captivating beach towns.

By Cool Material
Cool Trend: The Best Rugby Shirts Bring Prep and Personality to Fall Style Cool Trend: The Best Rugby Shirts Bring Prep and Personality to Fall Style
Fashion
Cool Trend: The Best Rugby Shirts Bring Prep and Personality to Fall Style

With nearly two centuries of history, these reinvented rugby shirts prove some classics never lose their charm.

By Beau Hayhoe
Fashion
Alsta Reissued the Watch from ‘Jaws’

Few big screen timepieces are as iconic as the watch worn by Richard Dreyfuss in Jaws. While many moviegoers have seen the ocean-ready watch on the wrist of Matt Hooper, few have ever had the chance to slap that same piece onto their own wrist, as Alsta, the company that…

By Mike Newman
Alsta-Nautoscaph-II-Jaws
Accessories
Away x ‘Star Wars’ Luggage

Brands collaborating with movies scares us. It usually results in an ultra-tacky product, outfitted with graphics from the film and text of the most infamous quote splashed across the front of the item for sale. Away, the sleek luggage brand we've recommended a few times before, got everything right when…

By Mike Newman
AwayxStar-Wars-Luggage
Clothing
Bensly Makes the Underwear Butts Dream About

[Partner]  Bensly specializes in perfect fit underwear. Each pair is made to your unique dimensions with a proprietary 4-way stretch fabric that’s softer than silk, more breathable than linen and more absorbent than cotton. Thanks to the no-roll waistband and 3 different inseam styles, your underwear will fit perfectly in the…

By Cooper Fleishman
Bensly-CM-IF2-5-7
Fashion
Birdwell Beach Britches x Weiss ‘Birdie’ Surf Watch

In case the pictures weren't already indication enough, this watch is unlike everything else you'll ever strap on your wrist. The "Birdie" Surf Watch, as it's affectionately called because it features the Birdwell Beach Britches iconic character front and center, is a collaboration between the iconic board shorts manufacturer and…

By Cooper Fleishman
Birdwell-Beach-Britches-x-Weiss-Birdie-Surf-Watch-1
Accessories
These Sneakers are Inspired by Showtime’s ‘Billions’

If you watch Billions, the show about a seesaw battle for power between U.S. Attorney Chuck Rhoades (Paul Giamatti) and hotshot hedge fund leader Bobby Axelrod (Damian Lewis), you know that efforts are made to make the two seem similar yet wildly different. It happens with the food they eat (Chuck…

By Mike Newman
These-Sneakers-are-Inspired-by-Showtimes-Billions-1