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Fashion

The latest in men's fashion: trends, products, shopping, and style tips from Cool Material editors.

Cool Destination: The Ultimate Puerto Vallarta Guide Cool Destination: The Ultimate Puerto Vallarta Guide
Fashion
Cool Destination: The Ultimate Puerto Vallarta Guide

Our favorite places to stay, eat, drink, explore, and linger in one of Mexico's most captivating beach towns.

Nearly Two Decades Later, Outlier Is Still Changing the Face of Menswear Nearly Two Decades Later, Outlier Is Still Changing the Face of Menswear
Fashion
Nearly Two Decades Later, Outlier Is Still Changing the Face of Menswear

The ultra-innovative brand is making clothes for generations ahead, using remarkable materials and taking on climate change.

The Cool Material 2026 Fall Style Guide The Cool Material 2026 Fall Style Guide
Fashion
The Cool Material 2026 Fall Style Guide

Our favorites for fall. Your shortcut to style.

The TRAIL by Proof Collection Was Engineered for Every Stage of Your Adventure

Whether you're heading to the trailhead at daybreak, trekking up switchbacks after lunch or enjoying the scenic vistas after a post-hike dink, you need clothing engineered with trail-ready performance details and clean, considered style that can handle it all. That's where the TRAIL by Proof collection comes in. With the…

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Prepare Yourself for All Your Marvel Favorites With These Iconic Jewelry Pieces

Whether you're preparing yourself for Black Panther: Wakanda Forever, Avengers: The Kang Dynasty or the as-of-yet-untitled third Venom movie, you're going to need some help in the accessories department, and that's where The GLD Shop comes in with their licensed pieces based on all the iconic Marvel properties. Regardless of…

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The 4 Sweater Styles Every Guy Should Own

When the air gets a little crisp, there are few articles of clothing that bring as much comfort as a good sweater. There are two main things to keep in mind when it comes to owning the right sweater: the material (cotton sweaters are common, but also wool and artificial…

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Rag & Bone x Casio A1000

In real life, you probably don't need a Casio G-Shock. You're not that adventurous, so this one might suit your wrist and urban lifestyle a tad better. Apparel company Rag & Bone is celebrating their 20th anniversary with its own Casio A1000D in two colors. One is an ion-plated black…

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The Latest Huckberry x Coors Drop Has Dozens of Vintage Throwback Pieces for Your Wardrobe

Huckberry has been our go-to menswear destination for ages because of their unique ability to combine quality and style--like their latest drop with Coors. This collection of beer-focused throwback gear is as cool now as it was in the late 80s. Banquet Work Jacket and Vest. Banquet Crew Sweatshirt. Vintage…

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