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Fashion

The latest in men's fashion: trends, products, shopping, and style tips from Cool Material editors.

Cool Destination: The Ultimate Puerto Vallarta Guide Cool Destination: The Ultimate Puerto Vallarta Guide
Fashion
Cool Destination: The Ultimate Puerto Vallarta Guide

Our favorite places to stay, eat, drink, explore, and linger in one of Mexico's most captivating beach towns.

Nearly Two Decades Later, Outlier Is Still Changing the Face of Menswear Nearly Two Decades Later, Outlier Is Still Changing the Face of Menswear
Fashion
Nearly Two Decades Later, Outlier Is Still Changing the Face of Menswear

The ultra-innovative brand is making clothes for generations ahead, using remarkable materials and taking on climate change.

The Cool Material 2026 Fall Style Guide The Cool Material 2026 Fall Style Guide
Fashion
The Cool Material 2026 Fall Style Guide

Our favorites for fall. Your shortcut to style.

Spinnaker Boettger Limited Edition

Bold colors are all the rage when it comes to watches these days, but it's not just the pricey luxury watch brands that are delivering an expansive pallete of dial hues these days. Microbrand Spinnaker just did a fresh take on its Boettger dive watch in a Limited Edition line…

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How to Waterproof Every Type of Boot and Shoe You Own

The start of fall means colder, and often wetter, days are ahead. That means to protect your footwear (and your feet) from puddles, rain, and snow, you'll need to waterproof the boots and shoes you plan on wearing out. The keys to properly waterproofing your boots or other footwear is…

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Longines Record Heritage Chronograph

Some watch critics say that too many modern watches are vintage-inspired. When they look as good as the new Longines Record Heritage Chronograph, who cares? It draws on 1940s horological style and the matte black and gold gilt dial is positively beautiful. It also happens to be the first chronograph…

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Wellen’s Longrider Collection Is Filled With Pieces Prepared for Anything and Built for Everything

It looks good, feels good and is crazy stylish, but corduroy gets a bad rap even though it's been popular in certain circles for more than half a century. Wellen's latest--the Longrider Collection--has a number of pieces built around classic wide wale corduroy finished with perfect cuts and exquisite details,…

Wellen Longrider
The Shinola Runwell Field Watch Is a Reminder to Slow Down and Appreciate What Matters

Do you know what watches remind me of these days? NBA centers. Hear me out. No longer can a center punish an opposing team down low. That forced centers to adjust to the point where, today, NBA players — centers included — need to be able to shoot from beyond…

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