iwc

IWC's Ceralume is a game-changer for ceramic watches.

The rumor that smartwatches, especially the Apple Watch, would destroy the watch industry were greatly exaggerated, as exemplified by the sheer number of new watch releases every year. The industry, as a whole, is growing every year, too, and it shows no sign of letting up. At this point, even…

Miami doesn't really need more luxury. Nevertheless, Swiss luxury watchmaker IWC Schaffhausen has recently debuted a flashier and limited edition of its venerable Pilot. The IWC Pilot's Watch Chronograph "Miami Edition" is the result of a partnership between the Swiss watchmaker and Mercedes-AMG Petronas Formula One Teams. It features a…

Just like the venerable dive watch, the pilot watch has origins of purpose rather than style. And just like diving timepieces, pilot watches have evolved over the decades to become an iconic horological style that has stood the test of time. You don't have to fly an aircraft to wear…

IWC might lean toward pilot watch styles more often than not, but its most recent debut takes a decidedly earthbound angle. Pilot's Watch Chronograph Edition "AMG" is the result of a collaboration between IWC and Mercedes-AMG, which makes more sense when you discover that IWC has issued a number of…