Skip to Content
Gear
Tech
Watches
Fashion
Lifestyle
Guides
steals

Get the Cool Material Newsletter

Insider recommendations, the best deals, and the most unique products & experiences, delivered right to your inbox.

Subcribe
Holiday
1

The Cool Material 2025 Holiday Gift Guides

From style and home goods to EDC and food and drink, we rounded up the coolest gifts of the year.

1
Holiday
The Cool Material 2025 Holiday Gift Guides
1
partner
The Watch That Proves Toughness Has Always Been a Kind of Elegance
Our Picks

Featured Stories

1
Sports
The Best New Gear From Nike This Week

Pack your bags...

1
partner
How to Give the Gift of Pappy This Year (Even If You Can’t Get Your Hands on a Bottle)

You don’t need a rare hookup to gift a piece of bourbon history.

1
partner
Review: Nike x Hyperice HyperBoot – A Game-Changer for Foot Pain and Recovery
By Travis Haley
1
Outdoors
The Best Gear for Life on the Trail, According to the Couple Who Wrote the Book on It
By Lola Méndez
1
Sports
The Best New Gear From Nike This Week

Pack your bags...

1
partner
How to Give the Gift of Pappy This Year (Even If You Can’t Get Your Hands on a Bottle)

You don’t need a rare hookup to gift a piece of bourbon history.

1
partner
Review: Nike x Hyperice HyperBoot – A Game-Changer for Foot Pain and Recovery

Check out our CM product review of the hottest product in wellness right now: the Nike x Hyperice HyperBoot. Spoiler alert -- it’s a gamechanger!

1
Outdoors
The Best Gear for Life on the Trail, According to the Couple Who Wrote the Book on It

They've explored 10,000 miles together. Here are their essentials.

Steals

The best deals and offers on the web

Editors' Picks

A curated selection of our favorite gear

Must-Reads

Our team’s top picks

1
1
Partner
Partner

Feeling the Burn

1
2
Sports
Sports

The Handsome Fan’s Style Guide to the NBA Finals

The Best Wheated Bourbons That Aren’t Pappy Van Winkle
3
Drinks
Drinks

The Best Wheated Bourbons That Aren’t Pappy Van Winkle

1
4
Partner
Partner

Hypershell X Review: The Future of Hiking Has Legs

1
5
Partner
Partner

The Story You’ll Tell When Someone Compliments Your Shirt

1
6
Watches
Watches

G-SHOCK’s 10-Year Pursuit of Perfection: The Fine Metallic Series Delivers Unseen Innovation

50 Books Every Man Should Read Before He’s 50
7
Features
Features

50 Books Every Man Should Read Before He’s 50

1
8
Sports
Sports

The Best New Gear From Nike This Week

1
9
Watches
Watches

150 Years of Bulova: The Watch Documentary You Didn’t Know You Needed

1
10
Watches
Watches

I Went Down a Nixon Watch Rabbit Hole. Here Are the 4 Most Surprising Details I Found

From Our Partners

The Latest

Fashion
These Watches Are Inspired by the F-117 Nighthawk and Apache-64

Finding a watch inspired by the aircrafts that rule the sky wasn't easy... until now! Astronic just launched a Kickstarter with watches inspired by the F-117 Nighthawk Stealth Fighter and Apache-64 Attack Helicopter that are as impressive as the modern marvels they're based on. Nighthawk features a custom in-house co-axial…

By Pat McLaughlin
Astronic-sp-7-7-5
Clothing
Upgrade Your Wardrobe With Essentials From Richer Poorer

While we're all for fresh kicks, a flashy watch and a solid pair of jeans, men's basics are the backbone of a great wardrobe. We're talking about tees, polos, hoodies, sweaters, briefs and socks. You want essentials crafted with soft fabrics, curated colors and a meticulous fit so you can…

By Pat McLaughlin
RicherPoorer-IFTO-7/8
Features
The Best Barware and Cocktail Shaker Sets

If you're itching to make your favorite cocktails at home, you're going to need the right tools. (And some booze, of course.) Admittedly, you can get pretty far with gear that you probably already have. If you're just starting out your cocktail game, a regular shaker pint glass can work…

By John A. Paradiso
Best-Barware-and-Cocktail-Shaker-Sets
Tech
Nintendo Announces New Switch OLED Model

For months rumors had been building that Nintendo would be announcing an upgraded and updated version of their wildly successful Nintendo Switch. In addition to the original recipe Switch, the Switch Lite was the only new piece of hardware. But, on July 6th, Nintendo finally revealed their latest new Switch…

By John A. Paradiso
Switch-OLED-1
Misc
Rimac and Porsche Acquire Bugatti To Form Hypercar Company Bugatti-Rimac

Italy has long been considered the hub of the high-class automotive world, but Croatia has just now entered the conversation. Rimac Automobili, based in Sveta Nedelja, Croatia, has just announced the acquisition of luxury carmaker Bugatti in a joint venture with Porsche. Rimac's founder, Mate Rimac will continue to run…

By John A. Paradiso
Bugatti-1