Skip to Content
Gear
Tech
Watches
Fashion
Lifestyle
Guides
steals

Get the Cool Material Newsletter

Insider recommendations, the best deals, and the most unique products & experiences, delivered right to your inbox.

Subcribe
Holiday
1

6 N/As Every Guy Should Have on Hand During the Holidays

Happy HoliN/As!

1
Holiday
The Cool Material 2025 Holiday Gift Guides
1
partner
How to Give the Gift of Pappy This Year (Even If You Can’t Get Your Hands on a Bottle)
Our Picks

Featured Stories

1
Sports
The Best New Gear From Nike This Week

Pack your bags...

1
Holiday
The Coolest Gifts for Drink Lovers for 2025

Give drink lovers gifts like these. And they'll make you good drinks in return. Win, win.

1
partner
Review: Nike x Hyperice HyperBoot – A Game-Changer for Foot Pain and Recovery
By Travis Haley
1
Outdoors
The Best Gear for Life on the Trail, According to the Couple Who Wrote the Book on It
By Lola Méndez
1
Sports
The Best New Gear From Nike This Week

Pack your bags...

1
Holiday
The Coolest Gifts for Drink Lovers for 2025

Give drink lovers gifts like these. And they'll make you good drinks in return. Win, win.

1
partner
Review: Nike x Hyperice HyperBoot – A Game-Changer for Foot Pain and Recovery

Check out our CM product review of the hottest product in wellness right now: the Nike x Hyperice HyperBoot. Spoiler alert -- it’s a gamechanger!

1
Outdoors
The Best Gear for Life on the Trail, According to the Couple Who Wrote the Book on It

They've explored 10,000 miles together. Here are their essentials.

Steals

The best deals and offers on the web

Editors' Picks

A curated selection of our favorite gear

Must-Reads

Our team’s top picks

1
1
Partner
Partner

Feeling the Burn

1
2
Sports
Sports

The Handsome Fan’s Style Guide to the NBA Finals

The Best Wheated Bourbons That Aren’t Pappy Van Winkle
3
Drinks
Drinks

The Best Wheated Bourbons That Aren’t Pappy Van Winkle

1
4
Partner
Partner

Hypershell X Review: The Future of Hiking Has Legs

1
5
Partner
Partner

The Story You’ll Tell When Someone Compliments Your Shirt

1
6
Watches
Watches

G-SHOCK’s 10-Year Pursuit of Perfection: The Fine Metallic Series Delivers Unseen Innovation

50 Books Every Man Should Read Before He’s 50
7
Features
Features

50 Books Every Man Should Read Before He’s 50

1
8
Sports
Sports

The Best New Gear From Nike This Week

1
9
Watches
Watches

150 Years of Bulova: The Watch Documentary You Didn’t Know You Needed

1
10
Watches
Watches

I Went Down a Nixon Watch Rabbit Hole. Here Are the 4 Most Surprising Details I Found

From Our Partners

The Latest

Fashion
Explore The Red Planet with Vollebak’s Mars Jacket and Pants

Vollebak has yet again reinforced its legacy as one of the premier apparel brands. By using precise engineering and clothing construction, the brand is able to produce futuristic, virtually indestructible garments. Take their latest release for example. While it might sound like a far-off dream, Vollebak is preparing for inter-planetary…

By John A. Paradiso
Mars-Jacket-1
Clothing
This California Cowboy Shirt Has Technical Features Designed for Après

California Cowboy’s High Sierra is the world’s first shirt designed specifically to crush Après Ski. This luxury Portuguese flannel has it all. The High Sierra is packed with “Social Technical” design features including a reinforced beverage pocket with hidden seltzer can pocket and a bottle opener that fits in a specially designed…

By Pat McLaughlin
California-Cowboy-11-15-21
Misc
Frē Tobacco-Free Pouches Let You Enjoy Your Nicotine Anywhere

Frē is changing nicotine pouches for the better with their fast-acting, high-impact and tobacco-free alternatives. They’re available in 9, 12 and 15 milligram strengths with 5 different flavor options so you can easily enjoy your nicotine wherever you are. Unlike traditional nicotine products, Frē is convenient, clean & spit-less, which…

By Pat McLaughlin
Cool_material_images_100x600_11
Features
The Cool Material Guide to Apps

The tech world is constantly evolving. New software, hardware, and concepts are unveiled nearly daily and it can be difficult to keep track of the latest and greatest in technology. The team at Cool Material is here to help. With this guide, we'll be presenting helpful info on the best…

By John A. Paradiso
The-Cool-Material-Guide-to-Apps-1
Misc
Volcon Beast UTV

The Volcon Beast looks like the lovechild of a Halo Warthog and a hunting side-by-side ATV. The off-roader has two electric motors and doubles the power of its older sibling, the Volcon Stag. Big tires, big suspension travel, and a big roll cage are bolstered by advanced traction control and…

By Amos Kwon
Volvon-1