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Watches
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The 1970 Classic Just Got a 2025 Upgrade

Bulova brings back the Super Seville. With vintage charm and cutting-edge precision.

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Holiday
The Cool Material 2025 Holiday Gift Guides
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partner
Bowl Season Gear by Nike
Our Picks

Featured Stories

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Sports
The Best New Gear From Nike This Week

It's a Jordan Christmas miracle!

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partner
How to Give the Gift of Pappy This Year (Even If You Can’t Get Your Hands on a Bottle)

You don’t need a rare hookup to gift a piece of bourbon history.

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partner
Review: Nike x Hyperice HyperBoot – A Game-Changer for Foot Pain and Recovery
By Travis Haley
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Outdoors
The Best Gear for Life on the Trail, According to the Couple Who Wrote the Book on It
By Lola Méndez
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Sports
The Best New Gear From Nike This Week

It's a Jordan Christmas miracle!

1
partner
How to Give the Gift of Pappy This Year (Even If You Can’t Get Your Hands on a Bottle)

You don’t need a rare hookup to gift a piece of bourbon history.

1
partner
Review: Nike x Hyperice HyperBoot – A Game-Changer for Foot Pain and Recovery

Check out our CM product review of the hottest product in wellness right now: the Nike x Hyperice HyperBoot. Spoiler alert -- it’s a gamechanger!

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Outdoors
The Best Gear for Life on the Trail, According to the Couple Who Wrote the Book on It

They've explored 10,000 miles together. Here are their essentials.

Steals

The best deals and offers on the web

Editors' Picks

A curated selection of our favorite gear

Must-Reads

Our team’s top picks

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Partner
Partner

Feeling the Burn

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Sports
Sports

The Handsome Fan’s Style Guide to the NBA Finals

The Best Wheated Bourbons That Aren’t Pappy Van Winkle
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Drinks
Drinks

The Best Wheated Bourbons That Aren’t Pappy Van Winkle

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4
Partner
Partner

Hypershell X Review: The Future of Hiking Has Legs

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5
Partner
Partner

The Story You’ll Tell When Someone Compliments Your Shirt

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Watches
Watches

G-SHOCK’s 10-Year Pursuit of Perfection: The Fine Metallic Series Delivers Unseen Innovation

50 Books Every Man Should Read Before He’s 50
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Features
Features

50 Books Every Man Should Read Before He’s 50

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Sports
Sports

The Best New Gear From Nike This Week

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Watches
Watches

150 Years of Bulova: The Watch Documentary You Didn’t Know You Needed

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Watches
Watches

I Went Down a Nixon Watch Rabbit Hole. Here Are the 4 Most Surprising Details I Found

From Our Partners

The Latest

Features
How to Shuck an Oyster Without Hurting Yourself

If you're looking to add some interactivity to your next dinner party, there are few better ways than having folks shuck their own oysters. Invite friends over for a backyard oyster fest and it'll be the party of the year. But, we'd recommend a little preparation and care before you…

By John A. Paradiso
How-to-Shuck-an-Oyster
What We're Buying
What We’re Buying: Vintage Japanese Button Downs, Refillable Deodorant, and More

Every week there are dozens of new and exciting pieces of gear. But are they actually worth buying? Trust the team at Cool Material to help you find the latest and greatest releases in a recurring column: What We’re Buying.

By John A. Paradiso
Buying-Shoes
Gear
Stay Hydrated with Dometic GO Hydration Water Jug 11L

Few things ruin a perfectly good summer day than running out of water. Whether it’s for yourself to cool down, for your pup on a playdate, or for your overheated engine, having water on hand is vital - and often a bit cumbersome. Dometic GO’s 11L Water Jug fixes many…

By Brett Braley
Hydration-Jug-1
Fashion
Alex Crane Primo Collection

Looking for a style upgrade for the warmer months? Check out the new lineup of breezy accessories from Alex Crane. The brand's newly released Primo Collection features leather belts and sandals artisan-made in Oaxaca, Mexico. The Primo Sandals are handmade leather slip-on shoes available in sand and a painted redwood…

By John A. Paradiso
Alex-Crane-1
Accessories
Velasca Monviso Urban Trail Sneakers

With spring in full swing it's time to ditch those burly hiking boots and swap in some trail sneakers. The low-profile, comfortable shoes are ideal for taking on the mountains or the city streets. And Velasca has released perhaps our new favorite pair of trail shoes. The Monviso Urban Trail…

By John A. Paradiso
Velasca-1